Document:LPCA Affiliate Support Handbook

This handbook is maintained by the LPCA Affiliate Support Committee (ASC).

The full text can be accessed below, or downloaded as a PDF. Please report any errors or omissions to LPCA ASC.

THIS DOCUMENT IN OTHER FORMATS

Purpose

The purpose of this Affiliate Support Handbook is to serve as an all encompassing guide designed to help County Affiliate Executive Committees, as well as their Central Committee Members, understand how affiliates operate at the county level in relation to the Party at the state level. It is purposely intended to be as comprehensive as possible, and updated as soon as information changes or new information becomes available. It’s broken up into into six main sections:

General Information
This section covers the most basic and important information about the Libertarian Party of California (LPCA) in detail.

New & In-Progress Affiliates
This section covers detailed steps new and in-progress affiliates looking to be recognized by the Party need to take, as well as best practices to increase its membership involvement and success rate. Some of what is in this section may be beneficial to already organized affiliates as well.

Organized Affiliates
This section covers detailed best practices already organized affiliates should be participating in, in order to increase their level of professionalism as well as outreach, presence, membership growth, involvement and engagement.

Web Presence
This section covers detailed steps and best practices affiliates of all sizes and stages can take to reach new members through their social media platforms, website, and email, as well as how to get started, and how to maintain a strong online presence.

Affiliate Index (Organized)
This section outlines every established affiliate’s most crucial information, such as their official: website, social media accounts, contact email, and Executive Committee.

Affiliate Index (Unorganized)
This section outlines every in-progress affiliate’s most crucial information, such as their official: website, social media accounts, contact email, and Executive Committee.

It is our hope that this comprehensive guide assists your affiliate building and maintenance efforts, in addition to serving as your first point of reference for any information you may need.

In Liberty,

Affiliate Support Committee (2022)

Chairs, Adrian F Malagon (Feb. 2022 - July 2022) / Theodore Gercken (July 2022 - Feb. 2023)

General Information

Libertarian Party of California (LPCA)

Website

The LPCA website is ca.lp.org. Make sure to check it periodically for Party updates and information.

Webmaster

The LPCA website is managed by a webmaster. Any recommendations, updates, corrections, and the like you have for the Party website should be be submitted to the webmaster for consideration.

Webmaster(s):	Ms. Carrie Eiler & Mr. Theodore Gercken
Email:	webmaster@ca.lp.org

Official Social Media Presence

The Party has official social media accounts and presence that it uses to inform members about what is happening internally (e.g., meetings, Party business, etc.). They also serve as a medium from which to provide messaging about important and current issues in real time to help educate and spread our libertarian principles to those who may be otherwise unfamiliar with them. Everyone is encouraged to subscribe and/or follow these accounts from their official affiliate accounts, as well as their personal ones.

Facebook	Official Page
	Party Business Group
	Jefferson Region
	Northern Area
	Central Area
	Southern Area
Twitter	@LPofCal
	@LPofCalEs (Spanish)
Instagram	@libertarianpartyofcalifornia
MeWe	Official Page

Membership

The site where you can join your county party, the state party and the national party, just the county and state parties, or renew your already existing membership can be found here.

If you’re already a member and you’re looking to update your information (e.g., address, phone number, email, membership tier, county affiliation, etc.) you can login via the LPCA customer relationship management system (CRM), otherwise known as Neon. Once logged in, click on the dropdown menu, select “Update My Profile,” make the desired changes, scroll down to the bottom and click the “Submit” button in order for the changes to take effect.

Neon is also used to gain access to the list of current or lapsed dues paying members in your county. Once logged in, click on the dropdown menu and select “County Directories.” Select your county, and then click on the “Click Here” link. You’ll be prompted to enter an access code to see the report for your county. Enter the access code for your county in the text box, and click the “Submit” button. (The site glitches from time to time so you may have to do this more than once.) Once you see the report, you’ll be able to download it as an Excel or CSV file should you wish to do so. (Please note: only County Officers, i.e., the Chair, Vice-Chair, Secretary, and Treasurer have access to membership lists for their respective counties. If you’re an Officer and don’t know the access code for your county, please reach out to your Area Coordinator.)

Party Caucuses

While everyone in the LPCA organizes together to elect Libertarians and advance liberty around the State, many members choose to create groups within the Party known as caucuses. A caucus is any political group which organizes to further a special interest or cause. Libertarian Party caucuses attempt to influence the direction of the Party through particular focus, issues, or messaging. No dues-paying member is required to join a caucus, and being a member of, or donating to a caucus does not make you an automatic dues-paying member of the Party. Below is a list of all of the LPCA-recognized caucuses, and a brief description of their goals.

Libertarian Party Mises Caucus (LPMC)

The Mises Caucus focuses on promoting Austrian economic literacy, and advocates applying the science of taking human action within the Libertarian Party to counter all forms of statism. They promote a strong opposition to war, advocacy of decentralization, and privatization in all of its forms. Through their Political Action Committee (PAC) they support candidates running serious campaigns and continue in the tradition of Dr. Ron Paul by coalition-building with any person or group willing to engage in good faith on liberty issues, in order to achieve political objectives in the real world, while exposing non-libertarians to free market ideology. The Mises Caucus also promotes strong, unapologetic libertarian messaging when it matters most, and is passionate about making, and keeping the Libertarian Party libertarian.

CA-LPMC Chair	Mr. Adrian F Malagon
Contact Email	camisescaucus@gmail.com
Twitter	@camisescaucus
Instagram	@camisescaucus
Facebook	CaliforniaLPMC
National Website	TakeHumanAction.com
California Website	CAMisesCaucus.com

Libertarian Youth Caucus (LYC)

The Libertarian Youth Caucus is the youth wing of the Libertarian Party, and the only partisan libertarian organization for young Americans in the country. They charter and support affiliates at college and high school campuses across the country, and help to build the next generation of Party activists. In contrast with other liberty-minded youth organizations, they focus their students’ activism solely on Libertarian Party campaigns, committees, and various legislative efforts.

LYC National Chair	Mr. Theodore Gercken
Contact Email	chair@lycaucus.org
National Website	lycaucus.org
Operations Manual	operations.lycaucus.org

Libertarian Party Classical Liberal Caucus

The Classical Liberal Caucus promotes a human-rights-based view of libertarianism as well as professionalism within the Party. They believe that the government's ultimate goal is to protect their citizens' rights, so their focus on messaging revolves around compassionate politics. They seek to professionalize the Libertarian Party by moving away from seemingly “edgy takes,” and embrace positions that would appeal to the majority of the country.

Libertarian Party Radical Caucus

The Radical Caucus stands for the re-radicalization of the Libertarian Party. They disagree with sanatizing the views of the Party in order to appeal to the majority. They favor standing boldly on traditional libertarian values, and wish to push the Overton window from a place of principle.

Libertarian Party Veterans Caucus

The Veterans Caucus is organized to promote the issues of Veterans in the Libertarian Party. They push for proposals like Defend the Guard, and consider ending foreign wars to be at the front of the Libertarian Party’s platform and messaging.

Governing Documents

The Bylaws and Convention Rules] is the primary governing document of the LPCA which defines and controls how internal affairs are handled. Amendments to this document are voted on every year by the Central Committee Members who are delegates at the LPCA Annual Convention (i.e., persons who are eligible to vote on Party business consistent with the Bylaws and Convention Rules), after which the document is updated accordingly by the Party Secretary. Proposed amendments can be submitted by any member in good standing via: the Bylaws Committee, general advance notice to the membership, or a motion on the Convention floor. While all affiliates are required to operate within the scope of the LPCA Bylaws, it’s important for every county affiliate to have its own set of Bylaws which should be tailored to serve its respective needs. If your affiliate does not have Bylaws, you should look to adopt some formally (via an official recorded vote) as soon as possible. A Bylaws template can be provided by your Area Coordinator if needed. If you already have Bylaws for your affiliate, you should make it standard practice to review them at least once a year to ensure that they aren’t obsolete, and to update them as needed to prevent future issues that may arise. Anytime that an affiliate formally adopts a new set of Bylaws or makes any change to an existing set, the new document should be immediately sent to the Secretary so that the Party always has a copy of your most current Bylaws, which will be posted on the Bylaws page of the website for transparency and accessibility.

The Operating Procedures Manual (Ops Manual) is a special compilation of rules governing the Party that is not already reflected in the Bylaws or Robert’s Rules of Order Newly Revised (RONR). Amendments to this document are generally proposed by a member of the LPCA Executive Committee via a motion (in-person or email), and then voted on by the entire Executive Committee. It is not necessary or general practice for affiliates to have their own Ops Manual (although they can should they choose).

The Platform sets forth our basic libertarian principles, and enumerates various policy stands derived from those principles. The LPCA Platform is the national Libertarian Party (LP) Platform.

Executive Committee (ExCom)

The LPCA Executive Committee is composed of 4 Officers, 3 Area Coordinators, 8 At Large Members, and 2 At Large Alternates (in ranked order) elected by the Central Committee at the Annual Convention (generally for two-year terms, except for the alternates who are always elected for one-year terms) as prescribed by the aforementioned Bylaws and Convention Rules. The ExCom is responsible for the control and management of all affairs, properties, and funds of the Party. The Executive Director is a non-voting, paid position that is appointed and serves at the pleasure of the ExCom. The ExCom is required to attend in-person, quarterly meetings. The location of these meetings traditionally rotates between the Northern, Central and Southern areas of the state, after which, a fundraiser of some kind (whether it’s for a candidate in the area or the Party itself) traditionally takes place. Guests are always welcome and encouraged to attend both the meeting and the fundraiser. (See Bylaw 12 and the Ops Manual.) The most current ExCom, along with their contact information, is as follows:

Chair	Mr. Adrian F Malagon	chair@ca.lp.org
Vice Chair	Mr. Gary Alvstad	vicechair@ca.lp.org
Secretary	Mr. Chris Edgar	secretary@ca.lp.org
Treasurer	Ms. Trendalyn Hallesy	treasurer@ca.lp.org
Northern Area Coordinator	Ms. Elizabeth Stump	nac@ca.lp.org
Central Area Coordinator	Mr. Matthew Butts	cac@ca.lp.org
Southern Area Coordinator	Mr. Garrison Ham	sac@ca.lp.org
At Large	Mr. Alberto Alvarez	aalvarez@ca.lp.org
At Large	Mr. Graham Brown	gbrown@ca.lp.org
At Large	Ms. Victoria Lapacek	vlapacek@ca.lp.org
At Large	Mr. Michael Lema	mlema@ca.lp.org
At Large	Mr. Chris Minoletti	cminoletti@ca.lp.org
At Large	Mr. Tom Nichols	tnichols@ca.lp.org
At Large	Mr. Craig Strachan	cstrachan@ca.lp.org
At Large	Vacant	N/A
At Large (1st Alternate)	Mr. Max Jimenez	mjimenez@ca.lp.org
At Large (2nd Alternate)	Mr. David Gorshe	dgorshe@ca.lp.org

Libertarian National Committee (LNC) Region 4 Representatives

The Libertarian Party is run by the Libertarian National Committee, which is responsible for the control and management of all affairs, properties, and funds of the LP. The LNC has divided the country into nine separate regions. Each Region has its own elected Representative and Alternate who sit on the LNC to represent their Region’s respective interests on a national level. As a result of its number of LP dues paying members relative to the rest of the country, the State of California is the only state which maintains independent regional status (i.e., it doesn’t belong to a Region that includes other states) and that Region is known as Region 4. California’s regional independence allow the state’s Central Committee to elect its LNC Representative and Alternate at the LPCA Annual Convention before that year’s LP National Convention as prescribed by the aforementioned Bylaws and Convention Rules, as well as the Libertarian Party Bylaws and Convention Rules. (Every other Region is required to elect their Representative and Alternate at the LP National Convention which takes place every two years). Both the Region 4 Representative and the Alternate are elected for a two-year term. The most current Region 4 Representative and Alternate, along with their contact information, is as follows:

Region 4 Representative	Ms. Meredith Hays	meredith.hays@lp.org
Region 4 Alternate	Mr. Gary Alvstad	gary.alvstad@lp.org

Judicial Committee (JC)

The LPCA Judicial Committee is composed of 5 members and 2 alternates (in ranked order) elected by the Central Committee at the Annual Convention as prescribed by the aforementioned Bylaws and Convention Rules. A Judicial Committee member may not be a member of the ExCom, the Operations Committee, or the Program Committee. The Judicial Committee is the final body of appeal in all Party matters and disputes, serving as a kind of internal court, subject to the provision that a decision of the Committee may be overturned by a three-quarters vote of a Convention. (See Bylaw 14, Sections 1-9.) The most current Judicial Committee is as follows:

Members:	Mr. David Bowers	Chair
	Ms. Susan Aquino
	Mr. Loren Dean
	Dr. Elisheva Levin
	Mr. Loren Springer
	Mr. Matthew Hartley	1st Alternate
	Ms. Meredith Hays	2nd Alternate
Email:	jc@ca.lp.org

Party Committees

Committees serve specific functions and can directly or indirectly affect how affiliates operate. Any Central Committee Member is eligible to be on any committee. Most committees are filled by the ExCom within 90 days of the LPCA Annual Convention. Most elected committees chose their own Chairs, and meeting schedule (usually virtual). In addition to serving their primary function, most committee chairs are required to submit a report on their committee to the ExCom a week before a particular meeting every quarter. If you or any member of your affiliate is interested in joining any of these committees, a résumé and any further statement of qualification should be sent to the ExCom before the announced meeting where elections take place for the committee of interest, for the purpose of seeking nomination.

Affiliate Support Committee (ASC)

The Affiliate Support Committee shall consist of the three Area Coordinators and up to four members elected by the Executive Committee within the first three months after the Annual Convention. The Affiliate Support Committee members shall elect the Committee Chair. The Affiliate Support Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Affiliate Support Committee, pg. 9)

Responsibilities Include:

Providing affiliate growth strategy and support.
Providing assistance drafting and amending affiliate bylaws.
Teaching affiliate Executive Committees Robert’s Rules of Order, Newly Revised (RONR).
Providing assistance with resources, including but not limited to promotional flyer/pamphlet templates, website templates and/or website design.
Providing assistance with basic marketing and public relations instruction.

Members:	Northern Area Coordinator	Ms. Elizabeth Stump
	Central Area Coordinator	Mr. Matthew Butts
	Southern Area Coordinator	Mr. Garrison Ham
		Mr. Adrian F Malagon	Chair
		Mr. John Due
	Vacant
	Vacant
Email:	asc@ca.lp.org

Awards Committee

The Awards Committee shall consist of up to five members elected by the Executive Committee within the first six months after the Annual Convention. The Awards Committee members shall elect the Committee Chair. The Awards Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Awards Committee, pg. 9)

Responsibilities Include:

Establishing the award(s) and the names of the award(s) to be given at the Convention presentation.
Setting and managing the nomination process.
Selecting the award winner(s) by Committee vote.
Securing the award(s).
Presenting the award(s) at the Convention.

Members:	Mr. Loren Dean
	Ms. Meredith Hays
	Ms. Victoria Lapacek
	Mr. Michael Lema
	Dr. Marybeth Yuskavage
Email:	awards@ca.lp.org

Budget Committee

The Budget Committee shall consist of the Treasurer and up to four members elected by the Executive Committee within the first three months after the Annual Convention. The Budget Committee members shall elect the Committee Chair. The Budget Committee serves at the pleasure of the Executive Committee. The operations of the LPCA shall be governed by a budget adopted by the Budget Committee and approved by the Executive Committee. The Executive Committee may amend the budget by deletion at any time with a majority vote. Any other changes by the Executive Committee will require a two-thirds vote. The Treasurer shall present the Budget Report and the adopted budget at the Annual Convention. (See Ops Manual: Budget Committee, pg. 10)

Responsibilities Include:

To consider and construct a budget of income and expenditures for a period of January 1 through December 31 and distribute the budget to the Executive Committee by its final meeting of the fiscal year for ratification.

Members:	Treasurer	Mr. Trendalyn Hallesy	Chair
		Mr. Matthew Hartwig
		Mr. Adrian F Malagon
		Dr. Kathryn McElroy
		Vacant
Email:	budget@ca.lp.org

Bylaws Committee

This Committee is made up of 5 members, all of which are elected by the ExCom. This Committee is responsible for: recommending changes in the Bylaws and Convention Rules, and for drafting an initial and final report for the delegates prior to Convention. (See Bylaw: 15 Committees, Section 2: Bylaws Committee)

Members:	Mr. Gary Alvstad	Chair
	Mr. Chris Edgar	Secretary
	Mr. Graham Brown
	Ms. Trendalyn Hallesy
	Vacant
Email:	bylaws@ca.lp.org

Candidate Support Committee (CSC)

This Committee is made up of 7 members: the Chair, a Treasurer appointed by the Chair and up to 5 members elected by the ExCom. This Committee is responsible for: raising money to support qualified state and federal Libertarian candidates in California, campaign publicity, reviewing unrestricted account records for accuracy and assisting the Treasurer with timely filing of FPPC and FEC reports. (See Ops Manual: Candidate Support Committees, pg. 10)

Members:	Chair	Mr. Adrian F Malagon	Chair
		Mr. Graham Brown	Treasurer
		Mr. Matthew Hartwig	Assistant to CSC Treasurer
		Mr. Alberto Alvarez
		Mr. Matthew Butts
		Mr. Tom Nichols
		Mr. Craig Strachan
Email:	csc@ca.lp.org

Communications and Media Committee (CMC)

The Communications and Media Committee shall consist of up to seven members elected by the Executive Committee within the first three months after the Annual Convention. The Communications and Media Committee members shall elect the Committee Chair. The Communications and Media Committee serves at the pleasure of the Executive Committee. (See Ops Manual: The Communications and Media Committee, pg. 11)

Responsibilities Include:

Working as the LPCA’s public relations and internal communications department.
Writing and disseminating press releases, and highlighting the Party’s activities and public positions in a constructive and inclusive manner through social media engagement, thoughtful political analysis, and at least quarterly newsletters.

Members:	Ms. Elizabeth Stump	Chair
	Mr. Viktor Srivastava	Vice Chair
	Mr. Alberto Alvarez
	Mr. John Due
	Ms. Carrie Eiler
	Mr. Patrick Nicholson
	Vacant
Email:	cmc@ca.lp.org

Convention Committee

The Chair of the Convention Committee shall be elected by the Executive Committee within the first three months after the Annual Convention. The Committee Chair shall appoint as many members as deemed necessary. The Committee Chair shall have the authority to dismiss any members at their discretion. The Convention Committee Chair serves at the pleasure of the Executive Committee. (See Ops Manual: Convention Committee, pg. 11)

Responsibilities Include:

Planning all aspects of the LPCA Annual Convention.
Providing a written Convention report to the Executive Committee within

90 days of the close of Convention.

Members:	Mr. Adrian F Malagon	Chair
	Mr. Gary Alvstad
	Mr. Alberto Alvarez
	Mr. Graham Brown
	Ms. Carrie Eiler
	Ms. Trendalyn Hallesy
	Ms. Elizabeth Stump
Email:	convention@ca.lp.org

Credentials Committee

The Credentials Committee shall consist of the Secretary and up to six members elected by the Executive Committee within the first six months after the Annual Convention. The Credentials Committee members shall elect the Committee Chair, who shall not be the Secretary. The Credentials Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Credentials Committee, pg. 12)

Responsibilities Include:

Assisting the Secretary at the Annual Convention by retaining a list of all delegates in attendance, and providing periodic credentials reports to the Secretary during the Convention to be reported to the Chair and the delegates.

Members:	Secretary	Mr. Chris Edgar
		Mr. Gary Alvstad
		Mr. Joshua Clark
		Mr. Loren Dean
		Mr. Chris Ganiere
		Dr. Kathryn McElroy
		Mr. Tom Nichols
Email	credentials@ca.lp.org

Financial Standards Committee (FSC)

The Financial Standards Committee shall consist of the Vice Chair and however many other members the Vice Chair deems necessary, elected by the Executive Committee within the first three months after the Annual Convention. The FSC members shall elect the Committee Chair. The FSC serves at the pleasure of the Executive Committee. The FSC shall obtain, no later than 30 days after the creation of the Committee, the financial records of the LPCA for the prior fiscal year ending December 31.

A written report shall be prepared as to the FSC’s findings, to be submitted to the LPCA Secretary no later than two days prior to the commencement of the Annual Convention and included in the year-end report. Additional audits shall be performed upon request by the Executive Committee or the Operations Committee.

The FSC shall have access to all financial records required to perform the required audits. (See Bylaw 11: Finance and Accounting, Section 7 & Ops Manual: Financial Standards Committee, pg. 12)

Responsibilities Include:

Review of all reports produced by an outside CPA, as permitted by the LPCA’s budget, and incorporation of that review into their annual report to the Convention.
Review of the receipts and expenditures for authorization and proper coding according to the LPCA budget.
Verification of the existence and valuation of the assets and liabilities of the LPCA.
Review and evaluation of the system of internal controls and making recommendations as needed.
Review of the reports generated and providing an opinion as to their accuracy and adequacy.
Review and confirm compliance with reporting to all government financial reporting agencies.

Members:	Vice Chair	Mr. Gary Alvstad	Chair
		Ms. Trendalyn Hallesy
		Mr. Kirk Sullivan
Email:	fsc@ca.lp.org

Historical Preservation Committee (HPC)

The Historical Preservation Committee shall consist of up to five members elected by the Executive Committee within the first three months after the Annual Convention. The Historical Preservation Committee members shall elect the Committee Chair. The Historical Preservation Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Historical Preservation Committee, pg. 13)

Responsibilities Include:

Directing the preservation and publication of Party historical documents and reporting its activities and decisions to the Executive Committee at each Executive Committee meeting it is asked to attend.

Members:	Mr. Joe Dehn	Chair
	Mr. Graham Brown
	Ms. Gail Lightfoot
	Mr. Patrick Nicholson
	Vacant
Email:	hpc@ca.lp.org

Legislative Committee

The Legislative Committee shall consist of up to seven members elected by the Executive Committee within the first three months after the Annual Convention. The Legislative Committee members shall elect the Committee Chair. The Legislative Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Legislative Committee, pg. 13)

Responsibilities Include:

Educating about, and advocating for, LPCA positions on California state legislation, in communications with Party affiliates, Party members, legislators, and the general public.

Members:	Mr. Alberto Alvarez	Chair
	Ms. Carrie Eiler
	Ms. Meredith Hays
	Mr. Tyler Collins
	Vacant
	Vacant
	Vacant
Email:	legislative@ca.lp.org]

Membership Committee

The Membership Committee shall consist of the Chair, the three Area Coordinators and up to four members elected by the Executive Committee within the first three months after the Annual Convention. The Membership Committee members shall elect the Committee Chair. The Membership Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Membership Committee, pgs. 13)

Responsibilities Include:

Managing the LPCA’s programs to maintain membership.
Developing and implementing programs and materials for membership upgrade, including but not limited to encouraging upgraded membership levels, getting national-only members to join as state members, getting state-only members to join as national members, contacting lapsed members, contacting members not on auto-renew, membership promotion literature, direct mail letters, advertisements, and in-person contact.
Developing and implementing programs and materials for membership retention, including but not limited to new member packets, renewal letters, renewal forms, and membership premiums.
Tracking, sharing information and analyzing membership progress and the results of membership programs.
Reviewing policies concerning membership qualifications and dues and report recommendations for improvements to the Executive Committee and/or Bylaws Committee for consideration.
Working with other LPCA committees and the newsletter editor as necessary to coordinate activities which involve solicitation of new memberships or dues.
The authority to establish membership categories and pricing for the LPCA.

Members:	Chair	Mr. Adrian F Malagon	Chair
	Northern Area Coordinator	Ms. Elizabeth Stump
	Central Area Coordinator	Mr. Matthew Butts
	Southern Area Coordinator	Mr. Garrison Ham
		Mr. Kyle Thom
		Mr. Alex Trujillo
		Vacant
		Vacant
Email:	membership@ca.lp.org

Operations Committee (OpsCom)

This Committee is made up of 5 members: the Chair, and 4 members elected by the ExCom, usually at the Post-Convention Meeting. This Committee has the powers of the ExCom between meetings (with very specific exceptions) and may by unanimous vote, approve any other action that would otherwise require a two-thirds vote of the ExCom. The Operations Committee shall justify any vote or action taken in writing within 24 hours of the respective vote or action taken. (See Bylaw 13: Operations Committee, Sections 1-3 & Ops Manual: Operations Committee, pg. 14)

Members:	Chair	Mr. Adrian F Malagon	Chair
		Mr. Gary Alvstad
		Mr. Chris Edgar
		Ms. Trendalyn Hallesy
		Ms. Elizabeth Stump
Email	opscom@ca.lp.org

Program Committee

This Committee is made up of 5 members elected by the ExCom. This Committee is responsible for: developing the Party Program consisting of up to 5 planks which state interim measures and political policies designed to implement the Party position on issues of interest to California. (See Bylaw 21: Program)

Members:	Mr. Marc Joffe	Chair
	Mr. Shawn Osborne
	Dr. Marybeth Yuskavage
	Vacant
	Vacant
Email:	program@ca.lp.org

Recruitment Committee

The Recruitment Committee shall consist of the Chair and up to seven other members elected by the Executive Committee within the first three months after the Annual Convention. Recruitment Committee members shall elect the Committee Chair. The Recruitment Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Recruitment Committee, pg. 14)

Responsibilities Include:

Managing the LPCA’s programs to recruit new members.
Prospecting new dues paying members.
Developing and implementing programs and materials for membership recruitment, including but not limited to contacting registered Libertarians and other prospective members, promotion literature, membership application forms, direct mailers, advertisements, and in- person contacts.
Developing and implementing programs and materials for membership recruitment.
Tracking, sharing information and analyzing recruitment progress and the results of recruitment programs.
Working with other LPCA committees as necessary to coordinate activities which involve solicitation of new memberships or dues.

Members:	Chair	Mr. Adrian F Malagon
		Mr. Christopher Kula	Chair
		Mr. Gary Alvstad
		Mr. Graham Brown
		Mr. John Due
		Mr. Kyle Thom
		Vacant
Email:		recruitment@ca.lp.org

Strategic Planning Committee (SPC)

The Strategic Planning Committee shall consist of up to five members elected by the Executive Committee within the first three months after the Annual Convention. The Strategic Planning Committee members shall elect the Committee Chair. The Strategic Planning Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Strategic Planning Committee, pg. 15)

Responsibilities Include:

Developing, and distributing to the membership, a strategic plan containing long-term and short-term strategies for expanding the influence and membership of the LPCA.
Monitoring and assisting with the implementation of the strategic plan on an ongoing basis.

Members:	Mr. John Due	Chair
	Mr. Graham Brown
	Ms. Carrie Eiler
	Mr. Adrian F Malagon
	Vacant
Email:	spc@ca.lp.org

Website and Information Technology Committee (WITCom)

The Website and Information Technology Committee shall consist of up to five members elected by the Executive Committee within the first three months after the Annual Convention. Website and Information Technology Committee members shall elect the Committee Chair. The Website and Information Technology Committee serves at the pleasure of the Executive Committee. (See Ops Manual: Website and Information Technology Committee, pg. 15)

Responsibilities Include:

Maintaining and making modifications to the LPCA’s website and information technology (IT) infrastructure.
Maintaining and working with contractors, volunteers and other personnel with the goal of maintaining and modifying the website and IT infrastructure.

Members:	Mr. Theodore Gercken
	Mr. Sunil Chhabra
	Mr. Marcus Schuff
	Vacant
	Vacant
Email:	witcom@ca.lp.org

Email Group

The Party has created an email group which allows the public to see everything the ExCom votes on or discusses which doesn’t contain sensitive information (e.g., members’ personal information, matters members consider private, etc.). Anyone who wishes to subscribe to this group may, and will receive notifications anytime the group is emailed. This group can also be accessed without subscribing.

Public Executive Committee Group Email:	lpca-business@googlegroups.com
Public Executive Committee Group Inbox:	ExCom Reflector Email Group

Email Lists

The Party has also created several internal email lists which allows members to contact an intended group with ease. These internal lists send forwarded emails to individuals who belong to these respective groups, and only them. These lists are private, and should only be used to communicate with the members that belong to these groups.

Private Executive Committee List

Every member of the Party ExCom is on this list (including the Alternates and the Executive Director). This list should be used anytime a member wishes to contact the entire ExCom for any reason.

Email:	excom@ca.lp.org

County Executive Committees List

Every County Affiliate Executive Committee member, and Chair Pro Tempore across the state is on this list. This list should be used anytime a member needs to pass along important, or time sensitive information statewide that they wish to bring to the attention of county leadership, or that they wish passed down to county leadership’s respective members (e.g., new state bills, activism opportunities, campaign information, calls to action, etc.). This list should not be abused or used for trivial matters.

Email:	countyexcoms@ca.lp.org

Judicial Committee List

Every Judicial Committee member is on this list. This list should be used anytime a member wishes to bring a case or an appeal for the Party’s judicial body to consider.

Email:	jc@ca.lp.org

Committees List

Every member of every Party committee is on this list. This list should only be used in the rare event that all committee members need to be contacted for something that simultaneously affects every committee.

Email:	committees@ca.lp.org

Northern Area Affiliated Executive Committees List

Every Northern Area County Affiliate Executive Committee member is on this list. This list should be used anytime a member needs to pass along important, or time sensitive information in the Northern Area that they wish to bring to the attention of county leadership, or that they wish passed down to their respective county members (e.g., new state bills, activism opportunities, campaign information, calls to action, etc.). It should not be abused or used for trivial matters.

Email:	northaffiliated@ca.lp.org

Northern Area Unaffiliated Executive Committees List

Every Northern Area County Affiliate Chair Pro Tempore and prospective Officer who is attempting to organize their county is on this list. This list should be used anytime a member needs to pass along important, or time sensitive information in the Northern Area that they wish to bring to the attention of unaffiliated county leadership, or that they wish passed down to their respective county members (e.g., new state bills, activism opportunities, campaign information, calls to action, etc.). It should not be abused or used for trivial matters.

Email:	northunaffiliated@ca.lp.org

Central Area Affiliated Executive Committees List

Every Central Area County Affiliate Executive Committee member is on this list. This list should be used anytime a member needs to pass along important, or time sensitive information in the Central Area that they wish to bring to the attention of county leadership, or that they wish passed down to their respective county members (e.g., new state bills, activism opportunities, campaign information, calls to action, etc.). It should not be abused or used for trivial matters.

Email:	centralaffliated@ca.lp.org

Central Area Unaffiliated Executive Committees List

Every Central Area County Affiliate Chair Pro Tempore and prospective Officer who is attempting to organize their county is on this list. This list should be used anytime a member needs to pass along important, or time sensitive information in the Central Area that they wish to bring to the attention of unaffiliated county leadership, or that they wish passed down to their respective county members (e.g., new state bills, activism opportunities, campaign information, calls to action, etc.). It should not be abused or used for trivial matters.

Email:	centralunaffiliated@ca.lp.org

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Areas & Coordinators

The LPCA has divided the 58 counties in California into 3 areas: Northern, Central and Southern. Each Area elects its own Coordinator at the LPCA Annual Convention for what is generally a two-year term (barring special circumstances). The counties associated with each Area, and their Coordinator along with contact information, is as follows:

Northern Area

Counties (32):	Alameda, Butte, Colusa, Contra Costa, Del Norte, El Dorado, Glenn, Humboldt, Lake, Lassen, Marin, Mendocino, Modoc, Napa, Nevada, Placer, Plumas, Sacramento, San Francisco, San Mateo, Santa Clara, Santa Cruz, Shasta, Sierra, Siskiyou, Solano, Sonoma, Sutter, Tehama, Trinity, Yolo, Yuba.
Coordinator:	Ms. Elizabeth Stump
Email:	nac@ca.lp.org

Central Area

Counties (20):	Alpine, Amador, Calaveras, Fresno, Inyo, Kern, Kings, Madera, Mariposa, Merced, Mono, Monterey, San Benito, San Joaquin, San Luis Obispo, Santa Barbara, Stanislaus, Tulare, Tuolumne, Ventura.
Coordinator:	Mr. Matthew Butts
Email:	cac@ca.lp.org

Southern Area

Counties (6):	Imperial, Los Angeles, Orange, Riverside, San Bernardino, San Diego.
Coordinator:	Mr. Garrison Ham
Email:	sac@ca.lp.org

Your respective Area Coordinator should always be your first point of contact for anything your county affiliate may need. Each Coordinator has a budget of $1,000 over their two-year term to spend on their Area as they see fit, or deem necessary. It is also strongly encouraged that County Central Committee Executive Committee members build relationships, and keep in constant communication with their counterparts for support, as well as practical reasons (e.g., resources, community, advice, etc.).

The Beacon

The Beacon is the official newsletter of The Libertarian Party of California. It was started in December of 2019, and is currently published on a bi-monthly schedule of January, March, May, July, September, and November. It is usually published by the 15th of the month, and often centered around events such as elections and conventions. In 2023, The Beacon will be published on a quarterly basis: January, April, July and October. In 2024, it may go back to a bi-monthly schedule.

The Beacon is a subcommittee of the Communications and Media Committee (CMC). The original Content Editor was Mr. Peter Moulds (he resigned in the Spring of 2021) and the current Content Editor for The Beacon is Ms. Elizabeth Stump, who is also the current Chair of the CMC. The Beacon’s design, layout and publishing is done by an independent contractor. Deadline for submission of content for each edition is the Friday before the planned publishing date. Our contractor sends The Beacon out in batches over 3-4 days via email, and provides a text version which is accessible and archived on the LPCA website here.

While The Beacon falls under the purview of the CMC, LPCA members are welcome to help write articles and submit content. Please review the sections below to see where you might like to contribute.

News Items

The Beacon includes articles about upcoming events for the Party, such as state and national conventions, LPCA Quarterly Executive Committee Meetings, fundraisers, and other news. For conventions, information is provided in advance (i.e., location, dates, packages, hotel group rates, guest speakers, etc.) as well as summaries of what happened at the convention (Executive Committee election results, major changes to Bylaws, resolutions, etc.).

The Beacon also reports on county affiliates (i.e., ExCom elections, significant events, candidates for political office, etc.). Summaries and pictures of how any respective event went, successes and lessons learned, are an important part of promoting localized efforts, and are welcome submissions. The Beacon does not post or include monthly county affiliate casual meetups, hangouts and socials; those are best promoted on your own county’s website, social media accounts and emailed newsletters. If your county has an Annual Meeting coming up however, The Beacon will post notice of that. If members of your county affiliate are appointed to a local city or county board, commission or committee, share the good news by sending notice to the Content Editor, in hopes that it may inspire others to apply or run for similar positions in their community.

During presidential and mid-term election years (as June primaries and November elections draw near) The Beacon will feature Libertarian candidates running for office across California for the May and September issues. A voter guide addressing the Legislative Committee’s recommendations on California State Propositions, and local county affiliate recommendations on county and city measures will be compiled into a September Election Special Edition. If your county affiliate is going to support or oppose any measures or candidates, it is recommended that you have your list ready before the end of August. Please contact the Content Editor for the deadline of that year’s September issue, as deadline issue dates vary from year to year.

Articles

The Beacon accepts content submissions from all dues paying LPCA members. Contributions are usually provided periodically, quarterly or topically. If you would like to submit a regular, or periodic column (or even just a one-off) you are always welcome to reach out to the Content Editor.

There is no limit to the number of articles The Beacon can contain, the aim however is always to keep the topics varied, and relevant. There is also no specific word limit to an article, (a hyperlink to “read more” is provided after the first paragraph or two). It is however recommended to keep articles under 3,000 words given the attention span of the average reader.

If you have never submitted content to The Beacon, and have an idea for an article, please review the past few issues to prevent writing about a recently covered topic.

Affiliate Tip of the Month

The Beacon posts an Affiliate Tip of the Month (similar to the “Affiliate Tip of the Week” featured on LPCA social media). The Affiliate Tip of the Month deals with tips that require a bit more context than a simple graphic can provide.

If you have a tip that county affiliates can use to improve outreach, communication, increase membership (or anything along those lines) please submit your idea to the Content Editor. Committee Updates

The Beacon includes some updates on recent committee work and projects, as provided by those committees. The information shared is not sensitive, and is meant to help members stay informed. If you are on an LPCA Committee and would like to provide information about your committee’s work for The Beacon, please contact the CMC at cmc@ca.lp.org.

Meme of the Month

The Beacon features a meme that is relevant to a recent topical news item, which meets branding and professionalism standards that align with LPCA values. It is up to the Content Editor to pick one, but submissions are always welcome.

Podcast of the Month

The Beacon features a podcast, or a similar audio/video media platform every issue. The podcaster’s subject must be libertarian focused, or cover an issue dealing with libertarian principles (e.g., free speech, gun rights, privacy, foreign policy, the drug war, etc.). If you know of a podcast you would like to recommend, please submit it to the Content Editor.

New & In-Progress Affiliates

Starting an affiliate is no easy feat. It requires a fair amount of time, energy, leadership, and commitment that not everyone has the ability to undertake. While it is the Area Coordinator’s job to assist new and in-progress affiliates with resources, support and information, it is incumbent upon the members of that respective county to do the “leg work” necessary to start and maintain their own organization.

Getting Started

Chair Pro Tempore (Chair Pro Tem)

The first step for establishing a new organization is finding someone who would be willing to take on the role of Chair Pro Tempore. This is generally an individual with the drive and determination to build, organize and lead an affiliate. A Chair Pro Tem is a Central Committee Member who is officially recognized by the Party as the representative for their county. Chair Pro Tems are given access to Neon once they have been officially appointed, and have signed the Party’s Non-Disclosure Agreement (NDA) due to the sensitive information they would be privy to. They’re tasked with: early recruitment, finding other Central Committee Members willing to take on Officer roles, and holding proper inaugural elections for their county. Only the Area Coordinator for the unaffiliated county looking to organize may appoint a Chair Pro Tem.

Early Recruitment

One of the most important things, whether your affiliate is in “start-up” mode, or has been established and organized for years, is initial and consistent membership engagement and participation. The best way to achieve this, is by hosting socials that you can invite prospective members to. There are different tiers of prospective members that you want to focus your initial recruitment on, and in a particular order to maximize growth potential and overall success. See the “Recruitment” section under “Organized and In-Progress Affiliates" below for more information.

Officers

Successful affiliates have strong leadership comprised of people willing and able to put in the work. It is incumbent upon the Chair Pro Tem, with assistance from their Area Coordinator, to find County Central Committee Members to run for Officer positions at the aspiring organization’s inaugural elections. Generally the Chair Pro Tem runs for the Chair position, and needs only to find qualified individuals to fill the rest of the county’s leadership team. A full leadership team is generally comprised of a: Chair, Vice Chair, Secretary, and Treasurer. While an organization is only required to have a Chair and a Treasurer in order to be officially recognized by the Party, it’s a good idea to try to find candidates to fill all of the aforementioned roles before holding inaugural elections. This maximizes your organization’s potential for success as far as the consistent involvement and engagement in political activity you’re expected to assume within your county.

County Elections

A county organization is deemed as having selected its officers only if official notice has been given to its members (either via physical mail or email) at least 30 days, but no more than 60 days in advance of their elections. Election notice must also be given to the Party Secretary at least 30 days in advance of the election. The notice must specify the reason for the meeting as well as a time and place reasonably accessible to its membership. The onus falls on the Chair Pro Tem to fulfill the aforementioned requirements, and run the meeting where elections are held. Members running for Officer positions are usually nominated by another member, but they’re allowed to nominate themselves should they wish. Official meeting minutes should be recorded, and the results should be sent to the Party Secretary by the newly elected Chair or Secretary no later than 15 days after the elections take place.

Bylaws

After you have a newly formed Executive Committee for your affiliate, your first order of business should be to formally adopt Bylaws. The most efficient way to do this (if you’re a new affiliate) is to have a draft ready to adopt after your elections (this can happen at the same meeting). If you need assistance drafting them, contact your Area Coordinator and/or use the template provided below under “Sample Documents” and adjust according to your needs.

Post Box

The first action that needs to be taken after your affiliate is officially recognized is securing a post box. You’ll need it to be able to open a bank account, and receive membership dues from the Party Treasurer via check, among other things. Private post boxes generally have more options and are cheaper per annum that those offered by USPS. They’ll also often hold any large packages you receive for no additional fee. In the unfortunate event a private company isn’t an option in your area, you’ll need to look at getting a USPS P.O Box.

Checking Account

The second action that a new affiliate needs to take upon being officially recognized is opening a checking account. You are free to choose any bank that you believe serves your needs best. Most banks will require you to provide:

An Employer Identification Number (EIN) from the Internal Revenue Service (IRS)
A copy of your election meeting minutes
A physical mailing address
An official letter proving that you are an official representative of your organization. (The Affiliate Support Committee has a letter it can issue to you upon request, so please contact your Area Coordinator.)

Again, while you are free to choose any bank to hold your affiliate’s funds, you should consider one which doesn’t charge maintenance or service fees. (Credit Unions usually offer free checking accounts.) It is also recommended that the newly elected Chair and Treasurer go and open the account together so that both of their names are associated with the account, making future withdrawals and change of ownership significantly easier. The State of California doesn’t require filings to be made until a political organization reaches the $2,000 threshold during any fiscal year. For any specific questions or concerns regarding financial requirements, please contact Ms. Emily Tilford, LPCA Assistant Treasurer.

Affiliate Starter Kit

If you’re in need of materials for a tabling event that you believe may help “jump-start” affiliate involvement, you may want to consider purchasing an Affiliate in a Box starter kit from the Libertarian Party National website. They start at $100 (before shipping and taxes). Before considering making the purchase, it may be more prudent to ask neighboring affiliates for extra materials first. If one can’t accommodate your request, you can either: purchase this kit out of pocket and consider it a donation for your newly established organization, or you can reach out to your Area Coordinator to see if they have the funds in their budget to purchase it for you.

Shared Documents & Folders

It’s important that you have a shared (but secure location) where you can keep all of your organization’s shared data (i.e., logins and passwords for your website and official social media accounts, templates, letterhead, etc.). The easiest way to do this is to have a GDrive or some other shared medium that only your organization’s ExCom has access to.

Sample Documents

If you are having a difficult time creating documents that you need to get started, please refer to the linked templates below. You can copy each of these Google Docs to use for your organization (after filling in the essential information highlighted in yellow). These documents are compliant with rules of parliamentary order (RONR), LPCA Bylaws/Rules, and general conventions so they can be used immediately. You can however edit them if you would rather tailor them to your respective organization (just make sure that they still fulfill all requirements if you make substantial changes).

Branding

Branding is a critical part of outreach for affiliates part of a larger organization. By using standards utilized by Party across California and even nationally, you can tie your graphics into the larger Libertarian Party brand image, which not only helps you with recruitment and recognizability, but cross-promotes many organizations at once. A good starting place is lpaction, a website created by the Libertarian Party to serve as a repository for branding information that you can draw on. It contains fonts, colors, and images that you can use as a base for your designs. While you are free to utilize whatever logo you want for your affiliate (or make one using the standards found on lpaction yourself), a basic design utilizing the lpaction layout can be found for every affiliate in California here. Different higher quality designs can also be found and downloaded here. Business cards that are customized to your organization are essential to professional outreach efforts, and the LPCA has a store that makes it as easy as possible to get cards with a standard LPCA brand feel. Reach out to the Affiliate Support Committee to ensure you get cards specific to your affiliate. Once you do, you can set up an account for the store at brandly, and follow these steps:

On the top left hand menu, select “Dashboard”
Under the “Design” box, choose the black back or the grey back by clicking on the arrow
Click on “Start Order”
Click on the text on the front of the card to amend to show your name, title, cell phone (or alt number) and email
Click “Add to Cart”
Hover over the preview and click
Change the quantity to your desired amount (The other details should be defaulted to Premium Matte Business Cards, Square Corners, Spot Gloss Finish)
Click “Cart”
Click “Checkout”
Fill out your shipping, billing and payment info
Select me as the admin to approve your order
Click on "Place Order.”

Brochures

If your affiliate does (or is planning) in-person tabling events where physical literature would be beneficial or preferable, having access to brochures on a wide variety of libertarian answers and positions on political topics (which can be modified in Microsoft Word) is important, and are available here. These were initially made for the Libertarian Party of Alameda County by Mr. Jim Eyer, but can be modified to reflect your organization’s branding and logo as necessary.

Executive Committee Role Descriptions

It’s important that members understand the commitment they’re taking on when they agree to run for an Officer position. While a well established organization requires less maintenance, a newly established one requires a fair amount of work early on (depending on the role, it could be anywhere from 3-6 hours a week if not more). Officer roles are always: Chair, Vice Chair, Secretary, and Treasurer. An Executive Committee is comprised of Officers, as well as other positions deemed necessary according to the needs of the affiliate. Additional positions range from the typical At Large role which is generally tasked with a variety of duties delegated at the discretion of the Officers, as well committee chairs tasked with very specific duties (e.g., Activities Chair, Membership Chair, etc.). The following is a general description of what each of the most common roles entail.

Chair

The Chair is the Chief Executive Officer of the Party. The Chair presides at all meetings of the Party, and the Executive Committee.

Vice Chair

The Vice Chair performs the duties of the Chair (1) to the extent delegated by the Chair; and (2) to the extent that the Chair is, for any reason, unable to perform the duties of the office.

Secretary

The Secretary keeps, or causes to be kept, a book of minutes of all meetings of the Party and the Executive Committee. The Secretary keeps, or causes to be kept, a membership record containing the name and address of each voting member of the Party, and the date upon which such voting member joined the Party. The Secretary gives, or causes to be given, notice of all meetings of the Party. The Secretary keeps, or causes to be kept, all other books, records and papers of the Party, and has such other powers and performs such other duties as may be prescribed by the Executive Committee or the Bylaws. The Secretary may appoint an assistant to perform their functions when they are unable to do so. Such an assistant must already be a member of the Executive Committee, or someone the Executive Committee has approved.

Treasurer

The Treasurer receives, expends, and accounts for the funds of the Party under the supervision and direction of the Chair and the Executive Committee. The Treasurer makes an annual financial report to the Executive Committee, and performs all duties required of the office by applicable federal and state laws. The Treasurer is responsible for oversight of all financial functions, including but not limited to: receipts, disbursements, and internal and external reporting. The Treasurer only issues disbursements that are approved by at least two-thirds of the Executive Committee, and can be substantiated by appropriate documentation. The Treasurer timely files such federal and California income tax returns as may be required under applicable law.

At Large Representatives

At Large Representatives inform the Executive Committee of any issues of relevance throughout the county including, but not limited to: activism opportunities, candidate support opportunities, local elections, events in which the Party’s participation could prove beneficial, and expanding membership. At Large Representatives participate in all Executive Committee discussions and debates, and vote on all matters. At Large Representatives may perform other duties per the direction and discretion of the Executive Committee.

Organized Affiliates

Organized affiliates usually have the advantage of being established, and thus not having to worry about the “basics” new and in-progress affiliates do. That being said, organized affiliates often fall into the trap of becoming complacent and set in their ways which consequently leads to stagnation, especially when it comes to recruitment and outreach (i.e., growing their membership, appeal, etc.). No matter how established an affiliate may be, there’s always room for improvement.

Recruitment

Current Dues Paying LPCA Members

This is the “lowest hanging fruit.” Individuals who fall under this category typically hold anything from a Basic Membership ($25 per annum) to a Lifetime Membership (One $1,000 payment to retain paid membership status for life). Their lack of involvement could stem anywhere from not knowing that their county affiliate exists (i.e., they pay dues to the Party, but are unaware that their county operates as its own separate organization), to having at one point been involved but stopping due to personal issues, or having at one point been involved but stopping due to disillusionment in the messaging/direction of the Party, to any other reason. Whatever the case, it’s important to reach out to these individuals and find out why they aren’t engaged or involved locally in hopes of addressing their pain point(s). They should be the easiest to reach out to and convince to help grow your affiliate since they believe (or at the very least did at some point) enough in the advancement of liberty to pay dues to the Party on a somewhat regular basis. Discovery is key here—it’s not about you, you’re already involved, it’s about them; it’s about what you can do to get them excited about getting engaged and involved.

Lapsed Dues Paying LPCA Members

This should be the second easiest lead list to pull members from. Individuals who fall under this category were dues paying members at one point in time (whether it be years or months ago), but let their membership lapse without ever bothering to renew it. The more recent the lapse date, the likelier they are to be responsive. Their lapsed membership could stem anywhere from forgetting to renew, to financial troubles, to disillusionment in the messaging/ direction of the Party, to any combination of the three or something entirely different. Again, whatever the case, it’s important to reach out to these individuals to find out why their respective memberships lapsed. They should be more receptive than most to the idea of helping you grow your affiliate since they believed enough in the advancement of liberty at some point to pay dues to the Party.

Family, Friends & Acquaintances

This can be an incredibly valuable resource to draw from and help you “jump-start,” or even maintain your organization. Often times these individuals are easily dismissed, but they shouldn’t be. Given how the State can’t help but amass more power for itself year after year with absolutely no regard for the individual, chances are you’ve been unable to bite your tongue on more than occasion around family, friends and/or acquaintances over the years. It’s very possible that some of your “libertarian propaganda” may have caught the attention of some of them at some point in time. The only way to find out is by inviting them to socials where they might meet individuals they have more in common with than they realize.

California Secretary of State Registered Libertarians

The Party has access to voter registration data all across the state through a data contractor called L2. This access lies solely with Party Officers and the Executive Director, but the information for your affiliate can be sent to your County Chair at their request. This lead list is a bit more of a gamble than most. Just because someone is registered to vote “Libertarian,” doesn’t necessarily mean that they are one. Anecdotal evidence suggests that this data could be more unreliable than it should be given the ever-changing political climate. Every election cycle breeds more and more voters disillusioned with their own party, often resulting in a registration change to a third party out of “protest.” That being said, there are still thousands of actual Libertarians who are registered as such, and may simply not know about dues paying membership, so they should be reached out to when possible.

Likeminded Local “Liberty-Leaning” Coalitions/Groups

Many counties have formed “liberty” coalitions as a result of the government’s response to COVID. Anecdotal evidence suggests that most of these coalitions are comprised of disillusioned and disenfranchised MAGA and “liberty” Republicans (although some have very moderate Democrats in their ranks depending on the area). While they may not be immediately open to joining your organization (if at all), it would be good to look for and attend these events. Even if you fail to recruit new members, you should at the very least be able to build long lasting relationships for the purpose of building important single-issue coalitions which through this method can be done without compromising overarching libertarian principles.

Events

Event recruiting is high risk, high reward. Tabling at most events such as: farmer’s markets, festivals, parades, etc. usually cost anywhere from $200 - $500 depending on the event and the area. While this method can certainly increase exposure, the money needed to do so, may not yield the results desired to justify the cost. Nevertheless, it never hurts to inquire. While this method may not yield immediate results, doing at least one regular event of this caliber a year may prove beneficial over a longer period of time.

Farmer’s Markets

There’re multiple farmer’s markets associations that operate throughout California. You can find yours here (search by county). Some farmer’s markets however, may be averse to allowing a political organization have a table. If you’re denied, simply try a different one.

Fairs & Festivals

When applying for vendor booth opportunities, many events will charge a lower rate for nonprofit organizations. If you go this route, review what your organization can budget for given that some higher profile events (those with large attendance) can run several hundred dollars per booth, while others will cost less than $50. Be prepared to provide your EIN for proof of your non-profit status. Many events will also require proof of insurance. If this is the case, contact your Area Coordinator first to see if it’s possible for you to get event insurance through the LPCA. If it isn’t, see below. For public outreach opportunities like this, it is recommended that you have some basic materials:

A 10'x10' pop-up canvas gazebo along with weights, stakes or rope to tie it down in case of strong wind.
2 6' tables (folding tables would be best for transportation’s sake).
Folding chairs.
A banner with your organization’s name, and logo (either County, State or National).
Table cloths.
Literature: (e.g., Party brochures, flyers, voter registration forms for your county, etc.).

You’re also encouraged to create your own brochures/flyers to address local concerns such as, agriculture, water, forest management, decriminalization of drugs, gun rights, rent control, etc.

Literature stand/holder (especially if you’re in a windy area).
A laminated Nolan Political Survey chart with colored sticker dots and an easel/tripod to display the chart. (Contact Ms. Tilford or the Advocates on their website for assistance.)
Printed out versions of the Nolan Political Survey for people to take. (Contact Ms. Tilford or the Advocates on their website for assistance.)
Buttons or stickers to give out as “prizes” for taking the Nolan Political Survey or engaging you in meaningful discussion. Examples of popular libertarian catch phrases your buttons or stickers can display include, “Make Orwell Fiction Again,” “Stop Electing Assholes,” “Am I Being Detained?” “Come Back With A Warrant,” “My Governor Is An Idiot,” etc. You can also make some which support Libertarians running

in local elections that say “#VoteGold” or that have their specific name or campaign slogan on them.

A clip board with a sign up sheet to take down names and contact information for people interested in learning more about your organization.
A makeshift “boothing kit’ which should at the very least include: rope, twine, duct tape, painter’s tape, scotch tape, zip ties, scissors, rubber bands and pens.

County Fairs

Only consider county fairs if you have a sufficient number of members who can volunteer to man it on a multi-shift rotation schedule. County fairs are often 10-14 days, and require any booth to be staffed at all hours of operation every day of the fair.

Festivals

Anything with vendor booth opportunities:

Art & Wine Festivals
Music Festivals
Community/Town Festivals

Be sure to check downtown associations, Chamber of Commerce, and Visitor Bureau websites for opportunities within your city/town and county.

Gun Shows

You can find a list of prominent gun shows that you should consider participating in at the following websites:

Parades

Chances are that there are various types of parades in your community that you can participate in to bolster organizational awareness. The most common tend to be:

Rodeo
Holiday & Seasonal (e.g., Fourth of July, Christmas, etc)
Light
Classic Car/Cruise

While optics and professionalism are important to maintain at every event, there’s arguably no more important time for this to be the case than a parade. If no one in your organization has a convertible, classic car, or “special/interesting” vehicle to drive in a parade, you can always rent one. Make sure to plan for 2'x4' banners for both sides of the car in which to advertise your organization. It’s also wise to ensure that your banner has a libertarian slogan (i.e. “All Your Freedoms, All the Time,” “Minimal Government/Maximum Freedom,” etc.). Depending on the type of parade, it may even be more prudent to consider using or renting a flatbed truck.

Event Insurance

Many venues require presenters to obtain event insurance. Thus, your affiliate may be required to show proof of insurance to participate in an event. If a venue requires this, contact an LPCA officer—the Party has a general liability insurance policy that may cover your event. Make sure you understand the specifics of the coverage the venue requires (e.g., the types of liability that need to be covered, the amount of coverage, whether the venue needs to be named as an additional insured on the insurance policy, etc.).

The purpose of event insurance is usually to cover your, and the venue’s, potential liability due to personal injuries and damage to the location that may occur at the event, but sometimes it is also used to cover the cost of canceling or postponing the event, or damage to gifts, wardrobe, and other items that may be used in connection with the event.

If you are unable to obtain the necessary coverage via the LPCA, the following links to event insurance providers may be helpful:

Goodwill, Volunteer Events & Holiday Charity Efforts

“Why Localism Matters Why is it important to involve your community partners? Two reasons come to mind. First, that is where real change takes place. Secondly, to be successful in implementing any national issue, you must engage local media, because obviously they control the medium and the message. As all politicians know so well, social change takes place in the thousands of hamlets, villages, towns and cities that comprise our national fabric. There is a reason why all the most successful non-profits such as Make-A-Wish Foundation, the National Multiple Sclerosis Society, American Red Cross and hundreds of others have local chapters. That is where they can efficiently deliver services which cater to the needs of their stakeholders. From the media perspective, that is also where their audience is located and the sources of their ad revenues, so the concept of localism is very strong.”

“How to Engage Community Partners in Your Issue" by Bill Goodwill

Early fall is the perfect time to begin planning a county affiliate holiday charity event. Libertarians often preach volunteerism, events like these, especially at the local level, can be demonstrative of how effective our philosophy can be.

The State’s response to COVID resulted in many small businesses having to close (some permanently, and up to 50% in some urban areas). Additionally, California Assembly Bill 5 decimated an estimated two million freelance and independent contractor positions over a variety of industries, meaning people here are in need of help more than ever.

Your county affiliate can either do a charity drive on their own, or they can team up with a trusted local agency or Non-Government Organization (NGO) that already does charity events in your local community.

Popular Charity Events Include:

Toy Drive
Secret Santa/Angel Tree/Wish Lists
Local Children’s Hospital Book Drive
Food Drives (Best during November and December)
Loose Change Drive (Collecting change at major intersections and donating it to a local private charity of your choice).

Best Organizations to Collaborate with Include:

Marines: Toys for Tots
Fire Departments
Local County and Community Food Banks
Local Rotary Clubs
First Place for Youth (Young Adults in the Foster System)
One Warm Coat (Drive for the Homeless)
Local NGOs.

If you are not familiar with a particular charity, you can always research it here to make sure they are legitimate and reputable. Once you have decided on a charity project, notify your members and local community of the event, and make the appropriate arrangements. (If you are doing a Toy Drive in partner with The Marines Toy for Tots or a local Fire Department, there is often a cut-off date for donations. Make sure to hold your event and deliver the collected items before the cut-off date.)

Notice should be sent to community calendars in your local papers, TV stations (news departments and online community calendars), radio stations, Nextdoor and Patch (specifically the goods you are collecting and the special event date). If you have a popular community center or library that allows local community event flyers to be posted on a Community Board, put one up there. Also try local businesses (barber shops, donut shops, diners etc.) that post these types of flyers in their windows. Be sure to include a contact email and/or phone number for people with questions. Promoting your charity event will help drive donations, and possibly new members to your affiliate. When you do collect items (and before you drop off or deliver them) take a photo with all of the goods, and some of your members for your affiliate’s social media accounts, as well as local media.

Charity events can also be done outside of the holiday season. Back-to-School is a good time to help low-income families with gift cards for: clothes, backpacks, school supplies (notebooks, calculators, pens, pencils, pencil cases, college ruled paper, glue sticks, etc.). Food Drives are also necessary year round.

Board, Committee & Commission Vacancies

Applying for a Board, Committee or Commission (BCC) at the city or county level is an excellent way to begin participation in your local government without being elected, with none of the costs associated with a campaign. In fact, having BCC experience should be your number one priority if you intend to run for an elected position in the future. It helps build a resume for when you do eventually run for office. It is also an excellent way to network within the community prior to running for office.

Many of these BCCs come up with insipid and insidious regulations as to why you can’t paint your shed, or dictate rules regarding fences around your yard, or worst of all, come up with recommendations for cities and counties to put a sales or parcel tax on the next election ballot for some local pet project.

Volunteering for a local BCC gives you the opportunity to halt the encroachment of more government, and tax increases at the local level. Most cities and counties have vacancies on many of their BCCs at any given time. All positions have term expiration dates.

Most cities and counties have their various BCCs listed, along with their current member and term expirations online. Local community newspapers, both daily and weekly ones, will also post when a position is going to be made available on a BCC, especially if a member of the community has reached their maximum number of terms to serve.

Searching For BBC Vacancies

In most of California’s 58 counties (Amador, Colusa, Del Norte, Lassen, Mono, and Tehama being the exceptions) it is very easy to find current vacancies. For the rest of the counties, simply go to the county’s website, and in the search bar, type “vacancies” or “vacancy.” Your number one search result will likely be a web page listing all current vacancies, or a list of vacancies for various BCCs, often under the Board of Supervisors section of the web page. Many County Board of Supervisors (sometimes abbreviated BOS) have the power to appoint these positions.

For the aforementioned exceptions:

Amador: Check under County News for notice postings of vacancies.

Colusa: Contact the Board of Supervisor Clerk, or a Deputy Clerk and ask for a list of current vacancies and upcoming vacancies in which you can apply.

Del Norte: No centralized web page listing vacancies exists. To search for vacancies, when they occur, they will be posted in the local newspaper, or on that particular BCC web page, which is found here.

Lassen: This information is not available on their website, and they have said that they don’t have a system in which to gather it. Watch local newspapers for posting of vacancies (it’s required by law).

Mono: Call the Clerk of the Board, Scheereen Dedman (760) 932-5530 for vacancies, and check local newspapers for posting of vacancies. No web page listing vacancies exists.

Tehama: Go to the Clerk of the Board’s web page and click the latest Appointment List here. The PDF appointment list will show what terms are expiring when, and qualifications.

Applying For A BBC Position

To apply for a BCC, most of the counties also include an application page, and a list of requirements or directions when applying. You can usually find these pages under the Board of Supervisors page for county, and City Clerk page for cities. Some positions may be County District related, and you may have to be a resident of that particular District to apply.

If in doubt, or you need further information or clarification, it is recommended that you call or email the City Clerk, or Clerk for the Board of Supervisors.

Communication

There are several tools you can use to create brand and organization awareness. While it’s important to note that no two affiliates are the same, and what works for one affiliate may not necessarily work for another in this respect (especially if you’re at different building stages, i.e., new vs in-progress, vs established) chances are that at the very least one of the following tools could help you reach “small-l” libertarians, registered Libertarians, those who are “politically homeless,” or those desperately looking for sanity in a world growing seemingly more absurd by the day.

Web Notification Platforms

Meetup: Meetup is a community based event notification platform which also has a mobile app. It can be a great way to let people know about, and find your events. Individuals who sign up indicate that they are interested in local volunteer opportunities, politics, community causes, etc. You can select any number of descriptions to define your county affiliate, especially if your county affiliate decides to engage in local charity or activism work. The biggest problem is that it costs money ($99 per 6 months) and isn’t guaranteed to yield results, so this might not be the best option for newer affiliates who can’t afford to expend their very limited capital. It is however possible to share an account (up to 3 groups are allowed) so it might be prudent to consider partnering up with neighboring affiliates and splitting the costs.

Nextdoor: Nextdoor is a neighborhood network which also has a mobile app. It’s the most localized communicative tool at your disposal. It helps you reach out to literal neighbors, businesses, non-profits and public agencies in your area. You’ll find that many members of your community are very much in-tune with local issues. Posting and commenting on a lot of these threads could serve as an opening to introducing members of your immediate community to your organization so long as you keep things civil and professional. This is a free service.

Patch: Patch is an online newspaper for local neighborhoods. That being said, it does not have a local community page for every city, town, district or neighborhood. If one doesn't exist for yours, you can put in a request with them to create one. You can also select which communities you want to promote your event in. If it’s beyond the area in which you’ll be meeting, that will likely cost money. It is however free to post a notice for an upcoming meeting, and if you so choose, pay to have it promoted on its web page when they send emails out to local community members.

CitySpark: This is an online calendar of event webpages some local TV networks in your area may use to list upcoming events. It’s free to list, but costs money to promote your listing if you’re looking to have one of the top results or have a special notification window link attached.

Local Media Online Community Calendar: Many local TV affiliates (e.g., ABC, CBS, NBC, FOX, etc.) that may not use CitySpark, likely have on their own Community Calendar Events page on their respective website where you can add your upcoming meeting. Don’t confuse local TV affiliates with national network pages. If you’re not sure which local affiliates serve your region, do a web search (e.g., “all NBC affiliates in California”) and you should find a Wikipedia page where you can search by state and find your service area. There are also independent news stations in your area which should have their own department. Some independent stations may even have a deal with local network affiliates (e.g., WB bringing in a local CBS news broadcast).

Craigslist: This might be a better resource for more rural counties. Visit your local Craigslist page and go to the “Community Section.” There you can choose to post to “Events” and “Politics” when promoting a county affiliate meeting. You may have to change the wording slightly between the posts or Craigslist might cite that your posts are too similar. The “post” link should be in the upper right hand corner. There, you can either use a county affiliate email, or use a Craigslist generated one. If you use your county affiliate email for contact be sure to “word it,” otherwise bots will glean it and likely spam you.

Other Communication Platforms

Newspapers

Even in the age of the internet, physical, printed publications are still a great medium for outreach, especially among older members in your county. More often than not, publications will simultaneously publish physical newspapers in addition to publishing online. While this is particularly true for major newspapers, even smaller, community specific daily or weekly newspapers maintain this practice. You should gather a list of all of the newspapers currently publishing daily and weekly/bi-weekly newspapers in your county. A quick Google search will show you the major ones. For the smaller, daily and weekly newspapers that aren't easily found via online searches, visit barbershops, doughnut shops, restaurants, and other local businesses. These are the establishments most likely to have a stack of local community newspapers given that many of these are free and supported through local advertising. Grab a copy of each one you can find. The masthead will give you information on how to contact the publication as well as their website.

For daily newspapers, you to need to give a little more than a week’s advance notice of your organization’s meeting. (For weekly newspapers, you need to give a little more than two week’s advance notice.) Send notice to whoever edits the local “Community Calendar” or “Event Calendar.” Keep it simple, only include:

Who
What
Where
Date
Time
Basic Info
Website or Facebook Page

While it would be wise to include a standing meeting and/or location (assuming you have one), it could be a “double-edged sword.” Often times small, city/town-specific newspapers will not include your event if it’s held in a different city/town that has its own publication. Nevertheless, you may be able to convince any publication to habitually include your event if you explain that your organization services the entire county.

Letters to the Editor: Nearly all publications (even free community weekly papers) have a “Letter to the Editor” section in them where the public can comment in support, opposition, or question the reasoning or motive behind certain current events. This can include anything from government or business actions or policies, to a statement from a prominent individual, to any other number of wide-ranging issues. Before writing a letter to the editor, check their respective policy. Many publications post their guidelines in their print and online periodicals. Most will require you to be a resident within the area of the paper’s circulation, especially if it’s city/town-specific or county/regional-specific. There’s always a word limit (usually between 150-500 words). Writing a letter to the editor will teach you how to write concisely, which will take practice, especially if you’re trying to put together a complex argument.

When writing your letter, keep it specific to the point of the topic (i.e., no name-calling, incendiary claims, or “straw-man” arguments). Have several members of your organization read it over for input and edits before submitting. Keep in mind that when you’re submitting something in an official capacity, you’re not just representing your organization to your community, but representing the State and National Party as well, which means that it’s important to be inclusive, inviting, and provide rational and cohesive thought in the ever growing tumultuous climate of political partisanship and hyperbole.

If the publication elects not to publish your letter on any given week, don’t necessarily take it as a personal slight. Keep in mind that newspapers only have so much room to dedicate to “Letters to the Editor,” and there’s always a good chance that they may prioritize other letters based on factors such as submission date or topic urgency. That being said, there’s always a chance editorial staff may deeply disagree with your position and actively choose not to publish your letter, especially if that particular publication has a history of political bias. Nevertheless, don’t get discouraged; assuming you continue to submit letters, you should eventually get published.

Opinion-Editorials (Op-Eds): The Chair or a member of the affiliate's Executive Committee should introduce themselves to a local paper they believe to be fair and welcoming of “controversial” (i.e., Libertarian) opinion pieces. Some counties with very strong Democratic or Republican leanings may ignore this overture. If your local paper is hungry for content however, they may take in the occasional guest Op-Ed piece. Speak with the editor about writing an Op-Ed piece when there’s something important or time sensitive happening in your county/region (e.g., water management, wildfires, decriminalization of psychoactive plants, qualified immunity, the local sheriff's record on issuing CCW permits, etc.). If you’re successful in getting a few Op-Ed pieces published, talk to the editor about writing a once-a-month guest Op-Ed column.

Radio

The message of liberty is valuable, so it follows that it should be shared with as many individuals as possible, and across as many mediums as possible. You can find great success getting into the booth at radio stations (this is particularly true during election years). Studios and managers are always looking for enthusiastic community members and County Officers to talk about their party, principles, candidates and initiatives. Getting on the air gets you into people's homes, cars, and worksites spreading the libertarian message on a station they’re already listening to. These can be prerecorded interviews, live call-in ‘Question & Answer’ sessions, or on the spot at local events. If the station doesn't answer their phone, walking in is always an option. Some stations appreciate a face to face meeting before doing a segment or show.

Public Service Announcements (PSAs): Everyone wants a radio station to do a PSA for them because it's essentially “free advertising.” As a result, radio stations only allot so much time for them given that they take time away from programming, and paid advertising. If you’re going to attempt to have a radio station broadcast a PSA about your organization, it’s recommended that you only use it for when you’re doing a charity-only focused event (coat drive for the homeless, yearly local waterway/creek clean-up, an annual volunteer event that benefits the community, a change drive for a local children's hospital, etc.).

Good articles on how to write a PSA include: How to Create the Perfect PSA How to write a PSA

As with newspapers, be sure to include:

Who
What
Where
Date
Time
How people can participate
Why they should

This article discusses how to find out if a radio station allows PSAs, and how to thoroughly place one: Placing a Radio PSA

Press Releases & Media Alerts

A common misconception is that press releases and media alerts are the same. A press release is what one writes when they announce the launch of a political campaign for office (e.g., a Libertarian running for County Supervisor or Mayor). A media alert informs the press about the event being held to celebrate said launch, and is designed to encourage the press (in all forms) to cover the event. Press releases and media alerts are great tools to inform the press (including bloggers and podcasters) covering certain topics about news worthy events. Needless to say, organization meetings do not warrant a press release—the Libertarian presidential candidate coming to stump and hold a rally, speech, or fundraiser however, does. If an event is particularly newsworthy, you can roll the press release and media alert into one. In this case, you would have the press release on top, and the “Who/What/Where/When/Why” at the bottom.

Standard practice is to send out a press release as soon as the news can be shared, but it is strategically best to have it go out on a Monday or Tuesday (8AM or 9AM local time). “The Cathedral” is notorious for publishing press releases with "bad news” on Friday or Saturday at the end of the day, which means that by Monday it will either be buried, or no longer timely to cover.

Press Release

The whole purpose of a press release is to get coverage, and noticed by a target audience. There is a format to press releases, and you can find templates online. The parts of a press release are:

Letterhead and/or organization logo.
Contact information: (i.e., who should the press contact for more information or an additional quote?) Include a name, email and phone number.
Listing if it’s for “IMMEDIATE RELEASE” or whether there’s an embargo until a certain time to announce. (Try to refrain from submitting a press release unless it’s ready for “IMMEDIATE RELEASE.”)
Headline: keeps it brief, and tells the most important detail of the release.
Sub-headline: adds additional key information to the headline.
Dateline: listing the city, state and date of the release.
Body: this is the key information you’re trying to convey to the press. (Follow the journalistic style of writing and put the most important information in the first paragraph. Reporters and editors will usually only skim it over and read the first paragraph. They’ll usually only bother to read the whole thing if they’re interested in covering the story.)
Quote: something about the subject. (You can quote the county Chair, or someone who’s an expert in the field of topic. Make sure you get approval if you’re crafting a quote for someone you know, and keep it simple.)
Boilerplate: this is a simple paragraph at the end of a press release used to describe your organization, and the LP in general. (Be sure to include a website to either your organization or to the Party.) End the press release with either “-30-” or “###” or “-end-” at the very bottom. It signals that there’s nothing more to the press release.

If you need help or have any questions about writing a press release, please reach out to the Communications and Media Committee.

After the press release is written, the next thing you need to do is get it to press. There’re two ways to do this:

Send it out over a news wire service which distributes press releases to the press. The Party has an account with EIN news wire service which distributes press releases based on geography and industry topics to thousands of newspapers, TV stations, radio, and anyone else watching the news wires.
Create a list of media contacts in your area which you can contact via email. Don’t include your press release or media alert as an attachment, instead write the press release into the body of your email. That way you can include a short introduction and pitch as to why they should bother covering your news. Don’t submit your press release to an online web contact form at a news web page; it’s highly unlikely to get read. Instead, ring ahead of time and ask for the news desk. Once you’re speaking to someone in the newsroom, ask for an email address where you can send a press release. Create a database for all the newspapers, TV and radio stations, and record their email addresses. For newspapers in particular, you'll want to send it to the appropriate reporter covering the topic of your press release (e.g, Cannabis Regulation, Politics, Civil Liberty issues, etc.) If you’re not sure who to send it to, send it to the Deputy Editor or Assignment Desk.

While you don't have to use a news wire service, it’s highly recommended that you send your press release to key media in your area via email. (This is why creating a database of print and online newspapers, TV and radio stations is essential.)

Media Alert

A media alert, like a press release, is a way to inform the local press about an upcoming event of note. Again: don’t do a media alert for reoccurring meetings. They should only be done for something important (e.g., a protest, a rally, a local volunteer charity effort, etc.). Media alerts are much simpler to craft. All they require are a basic headline, followed by the “Who/What/Where/When/Why” the media should bother covering the event. Media Alerts can also be sent out over a news wire service, as well as to the local press via email.

Media alerts should go out via news wire approximately 5-7 days before the event, and sent out same time to newspapers and radios (assuming you have that much time to plan ahead). TV station media alerts should be sent via email two days in advance, and once more the day before. If it’s a last minute event, send is out as soon as possible.

Newsletters

Established organizations should have a monthly, bi-monthly or quarterly newsletter that they send out to their membership. If this seems untenable, you should at the very least consider sending out a newsletter two weeks prior to your next meeting. The announcement of your next meeting should top the newsletter, followed by news about upcoming opportunities for people to apply as candidates in elections (e.g., openings on boards for water, sanitation, parks & recreation, etc.) anything in which you can bring libertarian sensibility to organizations that serve the community. Be sure to also include information about upcoming volunteer events, as well as the most recent successes of your past community outreach (with photos, e.g., trash pick up at a local park, foster youth support, loose coin drive for a local NGO charity, etc.) Make sure to keep it brief and to the point; the longer the newsletter, the less likely the recipient is to read it.

Official Email

Domains

Every organized county should have an official email domain for Officers, if not all county affiliate ExCom members. For those of you who don’t have one, they’re generally not actual email accounts, but rather, forwarding addresses that you tie your personal email address to (the latter is significantly cheaper). While there are several places you can register a domain, one of the easiest and cheapest is Google Domains.

Signatures

The Libertarian Party is the third largest political party in the State of California, which is why it’s important to maintain an air of professionalism. Every affiliate ExCom member should create an email signature that they use for all official communication whether it be internal, or external. The signature should at a minimum consist of: your name, your title/role within your affiliate, and the name of your affiliate. Additionally, you might consider adding your affiliate’s logo, as well as your website and maybe even social media links, especially if email is going to be your primary method of reaching out to prospects, as well as local businesses and political figures.

Seminars

While this handbook attempts to go into detail about everything that is integral to running a successful county affiliate, there is only so much that a 50-100 page book can cover. Many issues, or topics lend themselves to demonstrative, rather than explanative, presentation. Thus, the Affiliate Support Committee hosts multiple seminars a month on a wide range of topics, from running a website or using Party tools (e.g., Neon), to appropriately conveying libertarian principles. For each workshop, a google form will be sent out with dates and times for members of County Executive Committees to sign up. Once the date and time have been decided, a Zoom link will be sent out to everyone in case others who missed the first email would like to join. In order to make sure that you are fully utilizing the seminars created by the Affiliate Support Committee, please check your email on a regular basis and fill out forms for seminars that you are interested in. If a topic that isn't being covered would help you or others you know, feel free to email the Affiliate Support Committee to request a specific topic.

Seminars to Date Include:

Nationbuilder (Website Building) 101
Rhetoric 101
Public Relations 101
Liberty Speaks
Recruitment 101
Talking to Politicians
County Board Vacancies
Argumentation & Debate
Press Releases & Media Alerts

While attending seminars live is preferable so that there can be real-time discussion and clarification, recordings of the aforementioned seminars (which are purposely designed to be evergreen) can be found here.

Web Presence

Importance

A majority of Americans list social media as the primary component of their news consumption. Now that the internet has become so ubiquitous in American politics, many voters do not, and will not, spend the time to seek information on an organization or candidate offline. Since at least 2015, web presence has grown into the primary battlefront in American politics which means that joining the fray and establishing an internet following is critical to achieving political success, especially for a third party attempting to become a serious part of the conversation on any level.

This section will delve into how to set up a successful web presence. While this is not intended to be a step-by-step guide for achieving world domination, it will introduce and familiarize you with the tools necessary to set up professional pages, gain an online following, and challenge the regime where it matters most. The internet was once a modern "wild west,” where rules were scarce and censorship was virtually nonexistent. Despite those days being behind us (for now), a strong web presence is the most important part of outreach and activism at your disposal. The sooner that your organization recognizes that fact, the sooner that liberty has a chance of flourishing in both the virtual and real worlds again.

Order of Operations

In political activism, it’s helpful to think of the internet as existing in a “spoke and wheel” framework. While this section will acquaint you with a variety of tools and technologies, it’s important to first understand how they all tie together in order to make the best use of your web presence. There are three primary tools: social media platforms, websites, and email, each with its own section and whose orders convey the optimal user flow.

Social Media Platforms

Social media platforms are your first point of contact with the general public. Platforms like Facebook, Instagram, and Twitter have hundreds of millions of users, many of whom have never heard of the Party. Because social media is designed to recommend content to people that they might be interested in, your posts or events can be seen by a broader following than your organization actually has. Successful web presence operations use social media much like a billboard—getting their “elevator pitch” in front of as many eyes as possible.

Unfortunately, when you operate on these platforms, you operate within their rules, make posts that conform to their structure, lose access to user flow tools, and give up most of your creative vision when it comes to branding. Additionally, static information is often hard to host as crucial details about your organization will be scattered across posts on your feed. As a result, while it’s clear that its recruiting power can’t be matched, it’s a poor place to host necessary information. For many, social media will be their first point of contact with your organization so it’s imperative to ensure that it isn’t their last. Instead, social media platforms should serve as nodes of outreach and marketing to feed interested parties into your website for a real look at your policies, events, etc.

Website

Your website should be the center of your “wheel,” and your central hub for information. While it is advisable to have many social media “spokes” poking out from the center to reach the public best, your website is where you want to feed interested people looking to learn more about your organization. A website can store static and easily accessible content, all while giving you complete control over the branding and layout. For journalists looking to write an article, activists looking to get involved, and members of the public interested in your organization, your website is the primary repository of the information, so its importance can’t be overstated. Websites have one main drawback however—they’re static.

While the possibility for static information is one advantage a website has over a social media platform, you’ll often need to communicate non-marketing, meaningful, non-static information to your supporters. As a result, emails need to be utilized to communicate with the community that you have built through your outreach.

Email

As previously mentioned, email should be your primary method of communicating with those in, or interested in your organization. Email strikes a middle ground between social media platforms and your website, given that you have total control over the customization of their layout and content, while their modularity allows interested parties to get alerted with updates. As vital as email is, it’s important to remember that its function lies within a much narrower range than social media platforms or websites. Emails should only contain information that would be meaningful to your target audience. Outside of a request for further action (e.g. donations), emails should not contain marketing. Your email list and newsletters should be reserved for those who are already sold on your message because when it comes to recruitment, no email chain, no matter how long, is going to beat a social media platform in terms of views.

Web presence can sometimes be a daunting topic given the variety of different platforms and tools, but as long as you remember basic user flow, it’s easy to understand how the pieces fit together. To recap, or to use social media nomenclature—TL;DR (shorthand for "too long; didn't read”):

Social media platforms are for grabbing people and getting them interested in your organization.
Websites are for hosting static information.
Emails are for communicating with an already established group of members and supporters.

Lastly, it is essential to remember that your web presence is often the first look that a member of the public will get at your organization, so taking shortcuts or neglecting it will appear unprofessional and likely turn people away. Just as you would make an in-person gathering for a hundred people presentable, putting thought into how you present your organization to thousands if not millions of people, is equally important.

Design & Branding

When making social media posts, you may want to include graphically designed images such as infographics or posters. The easiest way to make these is to sign up for a free account on Canva, an in-browser graphic design software. The user interface is drag and drop, so it’s very intuitive and easy to use. An important consideration when making these designs is to be consistent with your branding. Using the same colors and fonts, and having the same style across your designs (as well as your website and emails) is an easy way to establish a coherent brand image, which in turn, will help tie your web presence together. Additionally, if you need stock photos for your designs, Pexels is a website that provides royalty and attribution-free images for your use.

Before looking at particular social media platforms, it is vital to understand a few basic concepts that will hold true for all of them. First, although each platform will allow for different configuration options, your branding should again, remain the same across all platforms. This means that your handle, profile picture, and banner picture should be consistent across all of your accounts, allowing users to easily identify and follow you across multiple platforms. Furthermore, when you make a graphical post, it is often helpful to remind users of all of the platforms you’re on, as well as your consistent handle. If you include these, many users will follow you on other platforms, allowing you to cross-promote your various accounts. Second, posts should be short and to the point (nobody wants to read through paragraphs of information). One or two sentences should suffice to convey your message in a “punchy” and memorable way. Third, because social media should be the outreach portion of your web presence system, it is critical to avoid “shitposting” or making posts just for your established members. Any actions you take should further your marketing goals.

Social Media Breakdown

Even though all social media platforms have the same fundamental goal (i.e., connecting people), their implementation differs wildly. That’s why it’s important to know how to accomplish the basic steps needed to succeed on social media via different platforms, including: setting up an account, making posts, viewing metrics, and running ads. Part of this necessitates understanding how each platform works in order to best inform your outreach strategy. Not all platforms are created equal. Facebook, Twitter, Instagram, and Reddit are the most critical to set up and utilize, as they cover the most extensive range of markets, and are currently the most popular.

Facebook

Facebook was the first real social media platform, and due to its early adoption by a wide range of users, it’s a varied medium with a diversity of interests. Almost anything, from Dungeons and Dragons to political philosophy, can be found on this site. Because of how long it's been around, its user base tends to skew older. While Meta (the company currently running Facebook), is known for leftist politics and censorship, the platform itself is relatively neutral as communities can be found on it for most belief systems.

Facebook is comprised of three primary components: Users, Pages, and Groups. Your organization will not have its own account. Instead, your leadership will need to create a page that acts essentially like a User. Pages have a profile picture, banner image, handle, email, and URL. Additionally, pages have their own Facebook Messenger portal, which allows you to communicate with followers directly. Users can “like” your Page, and posts made to it will show up on their feed. That being said, Groups are more important for gathering a wide range of people. Groups are interest organizations set up on Facebook where Pages and Users can gather to post and discuss different topics. Any User or Page can create a Group which serves as a community forum. If you create one, you can moderate the forum, establish rules, appoint administrators, and run the organization. Groups are good for marketing and building a following because they reach out to a pre-established collection of Users, and allow you to speak to them directly.

When your Page makes a post you’ll be able to see, right below the post, the number of people reached as well as engagements. You can also see, on the very left hand of your Page profile, a button labeled “Insights,” which will take you to an overview of your Page’s metrics. If you’d like to run ads, you can make selected posts appear in users’ general feeds (comprised of posts from users they’re friends with, pages that they follow, and groups that they’re a part of). While costs are contingent on a wide variety of factors, it generally costs about $1 per click, and $7.20 per one thousand views.

Twitter

Twitter is the social media platform most associated with politics online. Initially, Twitter got its start when it became a platform for politicians and journalists to discuss the news and share information about current events. Despite it having evolved into a varied platform with everything from politics, to memes, to sports, it retains a more serious and current-event focused feel than most social media platforms. The age range of Twitter users skews young adult to middle-aged, with the biggest demographics being 25-34, and 35-49 years of age.

Twitter’s model is very basic. Anyone, including your organization, can start an account and send tweets immediately. Your account can be configured with a handle, a location, a URL, a profile image, a banner, and a brief description. Unlike other social media platforms, there are no Groups or Pages; instead, accounts can follow other accounts, and get one big feed of everyone that they follow (including some posts that accounts they follow “liked” or replied to). As a result, there is no place with a pre-created audience to immediately start posting and reach a wide range of people. All you can do is post tweets (which must include text and/or a graphic and be under 270 characters), and reply to other tweets so that people take notice and follow you (the latter is crucial). Because Twitter’s model is so follower-based, it does not have as much of the benefit as a marketing board (unlike most other social media platforms).

There is one feature however that makes it invaluable for reaching out to the public: retweets. Any account can retweet another public tweet, thus sharing it to their feed, allowing people who do not follow the original account to see it. Twitter has also introduced a “Lists” function where you can add accounts to a “list” which users can follow to create a more group-like experience, this however, is nowhere near the primary method of communication on this platform. Lastly, you can create “Spaces:” audio rooms where people can listen and join in discussions. It’s important to note though that because “Spaces” only appear to people who follow you and cannot be retweeted, their impact for marketing purposes is limited.

When you make a tweet, a button on the bottom will appear that reads, “View Tweet Analytics.” If you click on this button, you will be able to see the number of impressions (i.e., views), engagements (i.e., “likes” and “retweets”), profile visits, and detail expands of said tweet. Additionally, if you visit analytics.twitter.com (while logged into your account), you can see a dashboard of all of your tweets, and the metrics for your entire account. If you wish to advertise on this platform, you can do so by promoting tweets (i.e., putting them into the “feeds” of people who don’t follow you). While costs are contingent on a wide variety of factors, it generally costs about $0.40 per click, and $6.30 per one thousand views.

Instagram

Instagram is a social media platform most associated with Millennial and Gen-Z users. It was created by Meta (the same company that owns Facebook), with the express purpose of reaching out to a younger demographic. As a result, 18-24 and 25-34 are the most common age groups on this platform. While there are a range of interests, it primarily consists of non-substantive pictures of influencers, as well as their food or vacations. That being said, there are niches of political and meme pages that exist on this platform.

To start on Instagram, your organization can create a page with a profile picture, and a brief description. Like Twitter, there are no “groups,” but rather “feeds,” which are individualized and based on follows, so it’s essential to just start posting and commenting to build up a following. Every post must be accompanied by a 1:1 photo, which is the focus of the post (as opposed to the text). Instagram also has “stories,” which are just images that your followers can see, that disappear after two days. You can save these “stories” on your profile by making them a “moment.”

Under the “options” menu on a post, one of the options is “insights,” which allows you to see the same basic insights as the rest of the social media platforms. There is no central dashboard. If you wish to advertise on this platform, you can do so by promoting posts (i.e., putting them into the feeds of people who don’t follow you). While costs are contingent on a wide variety of factors, it generally costs about $3.60 per click, and $7.90 per one thousand views.

Reddit

Though it does not focus primarily on politics, Reddit is the most meme and discussion focused social media platform. It has the reputation of being a free-speech paradise with little moderation. That being said, administrators have been cracking down on that in recent years. This platform contains political groups from all sides of the political spectrum, including extremists, so some parts of the platform can feel like “4Chan-lite.” Users tend to skew young-adult, as the most common age ranges are 20-29 and 30-39.

Your organization should create an account with a profile picture, banner, and short description to start on Reddit. Instead of following other accounts, users on Reddit join “Subreddits,” (i.e., community discussion boards) which tend to operate very similar to Facebook Groups. Users do not post to their own profile, instead they post to “Subreddits." Unlike all other social media platforms, posts are not “liked,” but rather “upvoted” and “downvoted,” allowing community members to downrank content that they don’t like.

Under each post that you make, the analytics metrics will be available, but there is no central dashboard. Unlike most social media sites, advertising means creating a special post that will be interjected into users’ feeds, as opposed to promoting a normal post. While costs are contingent on a wide variety of factors, it generally costs about $2.00 per click, and $0.20 per thousand views.

Discord

Discord is more of an enhanced messaging application than a social media platform, but due to its millions of users, it is a critical part of social media in the modern landscape. It started as a staple in the gaming community, which is why the average user is around 20 years old. Even though you can’t post or advertise on it, Discord provides an accessible chatroom for established members of your organization to communicate, while allowing new members to find out more about it and engage in back and forth discussion. When it comes to your messaging and community organizing needs, Discord has no equal. While the platform was originally created to serve as a host for gaming groups online, today it’s home to many different communities such as political groups, major companies, and fan clubs.

Each community on Discord is centered in a server. There is no organizational account, rather, individual users sign up and one user creates a server. When you create a server, you’ll be greeted by a few default channels. These channels have three important aspects: type, category, and settings. Each channel will either be a text channel (as indicated by a hashtag) or a voice channel (as indicated by a speaker icon). Text channels work just like a text thread, and voice channels are essentially a video call (you can turn the video on/off, share your screen, etc.). These channels also have settings. If you’re able to edit the settings of a channel, you can hover over its name and click on the gear icon. From there you can change the name, description, and permissions (remember this for later). One level up, channels are grouped into categories, which can contain both voice and text channels and have the same setting types as channels (access this by right-clicking on the name and selecting “edit”). Settings on categories affect all channels inside of it. You can create as many channels and categories as you’d like, and configure them all differently. Finally, the server has settings as well. You can select the image, name, description, etc. Most importantly though, you can create “roles,” or “tags” that can be assigned to users, which can have different permissions on the server, category, and channel level.

Websites

Both a blessing and a curse of the website medium, is that everything is in your control. In other words—you can completely customize the site, and display whatever you wish. As a result of this unique feature, there is no “one-stop-shop” for creating a website; instead, there are general (recommended) paths that you can take.

The first possibility, is to build your own website from scratch. It’s possible to program a webserver, design the whole website in HTML, CSS, or JS, and host it yourself. This is only advisable if there is someone in your organization who has expertise in this area given how complex a field it is to learn, and not exactly a skill you can simply acquire to help the cause. Furthermore, even if there is someone in your organization who can create and maintain a custom website, it’s critical to consider whether someone else would be able or willing to continue running it should the original designer ever be unable or unwilling to themselves. Transitioning your whole website over to a new medium is incredibly difficult to do, so should you wish to go down this path, establish a contingency plan. If it is however in your capacity to design and run a custom website, this is the best option since it’s often cheaper than paying for a website design service, and offers greater levels of customization.

If you’re unable or unwilling to create a website yourself, you can use Nationbuilder, a software designed specifically for political organizations. You can add pages in an easy-to-use interface, and visually edit their content. All of the “heavy lifting" is taken care of by the software. It provides a wide array of valuable tools that no other website management software provides. For instance, Nationbuilder not only allows text posts, but press releases, scheduling, contact forms, integrated donations, and much more. Most importantly, it allows you to build a roster of visitors to the site, allowing them to login, while simultaneously allowing managers to keep track of a league of volunteers and donors, all the while providing comprehensive coverage of everyone on your team and those supporting your organization.

The only real downside to Nationbuilder is that it’s a bit expensive (starting at $29 a month) a price that quickly jumps up as more members sign up for your website. If Nationbuilder is out of your price range: WordPress, Wix, Mailchimp, and Google Sites are all viable options. None of them have any of the essential features Nationbuilder has (i.e., scheduling, integrated donations, supporter profiles, etc.), but they can all hold text and images in a clean way, which can work for local and smaller organizations. Each of them, (aside from Google Sites), have paid versions that unlock more features, and all of them have a free plan.

Aside from paying for the website builder, the other significant cost in running a website is buying the domain name. Prices generally range from $12-20 a year, depending on the complexity of the domain name and the ending used (e.g., .com, .org, .us, etc). You can also spend money to advertise your website. Google Ads drives more traffic to your website by targeting people already on the internet. Ads run on Google’s search engine and other websites, and you can tailor the ads entirely to your needs (e.g., setting the range, the goals, the places it will be advertised in, the target audience’s demographics, etc.). You can create as much of an advertising budget as you would like, and you can pay per click or action taken (e.g., visiting your website). Google Ads works in an auction system where your ads and bids are compared against other ads and bids, meaning that different demographics, areas, days, and types of advertisements will differ in cost, but generally remain within the $1-2 per click range.

Regardless of the web provider you use, there are some critical elements that must be on your website. First, your home page should provide an overview of your organization, in addition to essential links and forms. Second, you need to make it easy for users to get involved and give you their contact information. Third, a donation portal is essential to highlight because by just making it possible to donate, many site users will likely chip in. Fourth, a list of events is necessary since it helps to translate online curiosity into real-life action. Finally, any action your organization is taking (petitions or candidacies for instance), should be visible in order for people to get involved. If there’s another website for that cause or candidate, redirecting visitors so that they can sign up there can likewise prove helpful. While this is certainly not everything that goes into a website, it’s a good start and checklist to ensure that the basics are covered.

It’s important that you populate your website with bios/pics of your Executive Committee, Bylaws, Meeting Minutes, newsletter archive, events, activities, get togethers and Libertarian candidates for upcoming local and state elections. Furthermore, you should consider providing links to good libertarian podcasters, think-tanks, institutes, and personalities.

Emails

Emails are again, an essential means of communication, and are vital to ensure that your organization is open to whoever is interested in contacting you. Custom emails are not completely necessary, but are good to maintain professionalism and give an air of credibility to the campaign or organization. The best way to obtain them is Google Workspaces, where you can purchase them alongside the website domain. Email names will look like “name@website.ending” (e.g., jdoe@lpca.com) and will function as regular Gmail accounts.

For large email lists (e.g., emailing all donors or volunteers), Mailchimp is the best software in the business. It allows for easy management of all email accounts, seamless integration with Nationbuilder, and building impressive-looking HTML, CSS, or JS emails without any coding.

Affiliate Index (Organized)

Alameda County (LPAC)

Website:	lpac.us
Social Media:	Facebook Page, Twitter, Instagram, MeWe, Reddit, Discord, Meetup, Nextdoor
Email:	lpac@ca.lp.org
Newsletter:	Sent via email monthly. Subscribe through their website.

Executive Committee:

Chair:	Ms. Elizabeth Stump
Vice Chair:	Mr. Christopher Kula
Secretary:	Mr. Theodore Gercken
Treasurer:	Ms. Graham Brown
At Large:	Mr. Calvin Lu
At Large:	Mr. Spencer Von Glahn
At Large:	Vacant

Contra Costa County (LPCCC)

Website:	In-progress
Social Media:	Facebook Page, Facebook Group, Twitter, Instagram, Meetup, Nextdoor
Email:	lpccc@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Adrian F Malagon
Vice Chair:	Ms. Alexandria Hatch
Secretary:	Ms. Meredith Hays
Treasurer:	Mr. Roberto Nunez
At Large:	Mr. Marc Joffe
At Large:	Ms. Denise Kalm
At Large:	Vacant

Fresno County (LPFC)

Website:	lpfresno.wordpress.com
Social Media:	Facebook Page, Twitter, Instagram
Email:	fresnolp@ca.lp.org
Newsletter:	Sent via email a few times monthly. Subscribe through their website.

Executive Committee:

Chair:	Dr. Kathryn McElroy
Vice Chair:	Mr. Tom Nichols
Secretary:	Mr. Tom Caldwell
Treasurer:	Mr. Matthew Hartwig
At Large:	Dr. Marybeth Yuskavage

Humboldt County (LPHC)

Website:	N/A
Social Media:	Facebook Page, Facebook Group
Email:	hclp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Richard Stafford
Vice Chair:	Mr. Jeff Musgrave
Secretary:	Ms. Elise Rieke
Treasurer:	Ms. Brianna Stafford

Imperial County

Website:	N/A
Social Media:	Facebook Group
Email:	imperiallp@ca.lp.org
Newsletter:	Unknown

Executive Committee:

Chair:	Ms. Kayla Kirby
Vice Chair:	Unknown
Secretary:	Unknown
Treasurer:	Unknown

Kern County

Website:	liberty.lpkern.org
Social Media:	Facebook Page, Facebook Group
Email:	kernlp@ca.lp.org
Newsletter:	Sent via email as necessary. Subscribe through their website.

Executive Committee:

Chair:	Mr. Rickey Bird
Vice Chair:	Mr. Anthony Strauss
Secretary:	Ms. Teri Kahn
Treasurer:	Mr. Anthony Strauss
At Large:	Vacant

Los Angeles County (LPLAC)

Website:	lplac.us
Social Media:	Facebook Page, Facebook Group, Twitter, Meetup
Email:	lplac@ca.lp.org
Newsletter:	Unknown

Executive Committee:

Chair:	Mr. John Due
Vice Chair:	Vacant
Secretary:	Mr. David Bowers
Treasurer:	Vacant
At Large:	Mr. Moses Soghmonyan
At Large:	Mr. Bruce Dovner
Region 61:	Mr. Jonathon Omahen
Region Alt:	Mr. Chuck Girard
Region 62:	Mr. Aaron Bonn
Region 63:	Mx. Alex Bielanski
Region Alt:	Mr. James Schumacher
Region 64:	Mr. Shawn Osborne
Region Alt:	Mr. Mike Everling
Region 65:	Mr. Jose Castaneda
Region 66:	Mr. Jay Jones

Merced County

Website:	N/A
Social Media:	Facebook Page, Facebook Group
Email:	mercedlp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Michael Noguera
Vice Chair:	Mr. Adam Conour
Secretary:	Mr. Randall Pellissier
Treasurer:	Mr. Miguel Soto

Monterey County

Website:	montereycountylp.org
Social Media:	Facebook Group
Email:	montereylp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Lawrence Samuels
Vice Chair:	Mr. Chris Kramer
Secretary:	Vacant
Treasurer:	Vacant
At Large:	Mr. Brandon Kelsey
Activities Chair:	Mr. Frank Wagener
Social Media Chair:	Mr. Viktor Srivastava

Orange County (LPOC)

Website:	lpoc.org
Social Media:	Facebook Page , Twitter, Instagram, Meetup
Email:	oclp@ca.lp.org
Newsletter:	Sent via email as necessary. Subscribe through their website.

Executive Committee:

Chair:	Mr. Chris Ganiere
Vice Chair:	Vacant
Secretary:	Ms. Carrie Eiler
Treasurer:	Mr. Matt Coykendall

Placer County (LPPC)

Website:	placerlp.org
Social Media:	Facebook Page, Twitter, Discord, LinkedIn
Email:	placerlp@ca.lp.org
Newsletter:	Sent via email monthly. Subscribe through their website.

Executive Committee:

Chair:	Ms. Alexandra Tran
Vice Chair:	Mr. Richard Simms
Secretary:	Mr. Pierre Carrillo
Treasurer:	Mr. Robert Page
At Large:	Mr. Steven Wood
At Large:	Ms. Jia Christopher

Riverside County (RCLP)

Website:	rclp.us
Social Media:	Facebook Group, Twitter, Instagram
Email:	rclp@ca.lp.org
Newsletter:	Sent via email as necessary. Subscribe through their website.

Executive Committee:

Chair:	Mr. Loren Dean
Co-Vice Chair:	Mr. Matt Gunnell
Co-Vice Chair:	Ms. Tara Young
Secretary:	Ms. Wendy Hewitt
Treasurer:	Mr. Joshua Clark

Sacramento County (LPSAC)

Website:	lpsac.org
Social Media:	Facebook Page, Twitter
Email:	saclp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. James Just
Vice Chair:	Mr. Michael Graves
Secretary:	Mr. Tyler Janke
Treasurer:	Ms. Gale Morgan
At Large:	Mr. Rodney Austin

San Bernardino County (SBCLP)

Website:	N/A
Social Media:	Facebook Page
Email:	sbclp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Shane Kiss
Vice Chair:	Mr. Jason Brown
Secretary:	Mr. Luis Avilez
Treasurer:	Mr. Kirk Sullivan
At Large:	Mr. Michael Lua

San Diego County (SDLP)

Website:	Unknown
Social Media:	Facebook Page, Twitter, Instagram, Meetup
Email:	sdclp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Garrison Ham
Vice Chair:	Mr. Tyler Collins
Secretary:	Mr. Derek Fabean
Treasurer:	Mr. Joseph Corbett
At Large:	Ms. Leslie Mariscal

San Francisco County (LPSF)

Website:	lpsf.org
Social Media:	Facebook Page, Twitter
Email:	sfclp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Starchild
Vice Chair:	Vacant
Secretary:	Vacant
Treasurer:	Vacant

Santa Barbara County

Website:	N/A
Social Media:	N/A
Email:	sbarbclp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Elijah Mack
Vice Chair:	Mr. Cameron Clark
Secretary:	Ms. Angela Ji
Treasurer:	Ms. Kylee Murray

Santa Clara County (SCCLP)

Website:	scclp.org
Social Media:	Facebook Page, Twitter
Email:	scclp@ca.lp.org
Newsletter:	Sent via email monthly. Subscribe through their website.

Executive Committee:

Chair:	Mr. Joe Dehn
Vice Chair:	Mr. Mark Hinkle
Secretary:	Mr. Brian Holtz
Treasurer:	Mr. Alan Kaiser
Activities Chair:	Mr. Bob Goodwyn
Campaigns Chair:	Mr. Scott Lieberman
Fundraising Chair:	Ms. Mary Gingell
Membership Chair:	Mr. Sal Robles
Newsletter Chair:	Mr. Joe Dehn
Publicity Chair:	Ms. Elizabeth Brierly

Judicial Committee:

Member 1:	Mr. Jim Bertonis
Member 2:	Mr. John Inks
Member 3:	Mr. Bill White

Santa Cruz County

Website:	N/A
Social Media:	Facebook Page, Meetup
Email:	scruzlp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Paul Lazaga
Vice Chair:	Ms. Kathleen Purcell
Secretary:	Vacant
Treasurer:	Mr. James Keeler

Shasta County

Website:	N/A
Social Media:	Facebook Page
Email:	shastalp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Dustin Miller
Vice Chair:	Vacant
Secretary:	Mr. Kyle Melnick
Treasurer:	Ms. Whitney Miller

Solano County

Website:	N/A
Social Media:	Facebook Page, Twitter, Instagram
Email:	solanolp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Robert Demadura
Vice Chair:	Mr. Kai Lawson
Secretary:	Mr. Kai Lawson
Treasurer:	Ms. Kirsten Steen
At Large:	Mr. Jason Quintero

Sonoma County

Website:	N/A
Social Media:	Facebook Page
Email:	sonomalp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Mr. Michael Tishler
Vice Chair:	Vacant
Secretary:	Ms. Sandra Lockwood
Treasurer:	Mr. Richard Brannock

Tulare County (LPTC)

Website:	N/A
Social Media:	Facebook Page
Email:	tularelp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair:	Ms. Paige Hawkins
Vice Chair:	Mr. Julian Sprague
Secretary:	Mr. Ahmed Bahar
Treasurer:	Mr. Julian Sprague

Ventura County (LPVC)

Website:	lpvc.org
Social Media:	Facebook Group, LinkedIn
Email:	vclp@ca.lp.org
Newsletter:	Sent via email as necessary. Subscribe through their website.

Executive Committee:

Chair:	Mr. Craig Strachan
Vice Chair:	Mr. Austin Jackson
Secretary:	Ms. Emma Schwartz
Treasurer:	Ms. Susan Aquino

Affiliate Index (In-Progress)

Calaveras County

Website:	N/A
Social Media:	Facebook Group, Twitter
Email:	calaveras@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair Pro Tem:	Mr. Kyle Thom

Marin County

Website:	N/A
Social Media:	Facebook Page, Facebook Group, Twitter, Instagram
Email:	marinlp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair Pro Tem:	Mr. Robert Bovero-Spina

Mendocino County

Website:	N/A
Social Media:	NA
Email:	mendocinolp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair Pro Tem:	Mr. Dennis Liberty

San Joaquin County

Website:	N/A
Social Media:	N/A
Email:	sjclp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair Pro Tem:	Mr. John Johnston

San Luis Obispo County

Website:	N/A
Social Media:	Facebook Page
Email:	sloclp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair Pro Tem:	Mr. Joe Parker

San Mateo County (LPSM)

Website:	lpsm.org
Social Media:	Facebook Page
Email:	smlp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair Pro Tem:	Mr. Chris Minoletti

Stanislaus County

Website:	N/A
Social Media:	Facebook Page, Facebook Group, Twitter
Email:	stanlp@ca.lp.org
Newsletter:	N/A

Executive Committee:

Chair Pro Tem:	Mr. Charles Byrd